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How Food Tech Is Expanding Opportunities for Shoppers and Entrepreneurs

Options are transforming -- and VCs are taking notice.

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This story appears in the December 2016 issue of Entrepreneur. Subscribe » You're reading Entrepreneur United States, an international franchise of Entrepreneur Media.

Americans have long been obsessed with all things eating, and now that means obsessing over how clean their diet is -- vegan, gluten-free, organic or additive-averse. 

Kite Hill

To keep consumers happily fed, chefs and food manufacturers are figuring out how to maximize taste without any suspect ingredients. 

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