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How to Hone and Harness Intuition in Your Career and Business

Amazing things have happened to many founders as the result of following their intuition. Here are three ways to do it.

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I’m just going to say it: I’m a big believer in intuition and energies — especially as a creator. There isn’t an idea I’ve acted on that didn’t come to me first as a vision. I lead from my gut with my career decisions, and so far, that has served me tremendously. It got me thinking about how many other entrepreneurs lead from their intuition as well. Has it served them like it’s served me?

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After some fruitful conversations, my suspicions were confirmed: Intuition is a guidepost in career. Sure, we may have facts and data that help us decide whether or not to do things like hire that assistant or quit that job. But there’s something deeper and more implicit that really leads us in the right direction. Just as Harvard Business School professor Gerald Zaltman says that 95 percent of our purchasing decisions are made emotionally with our subconscious mind, it’s likely that most of our decisions involving our career, financials or otherwise are, too. 

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