About Bethany Gomez
Bethany Gomez is director of research with Brightfield Group, a strategic research firm providing insights into the cannabis and CBD markets and consumers since 2015. Gomez and her team's research have been featured in leading publications including Forbes, AdAge and The Street.
More From Bethany Gomez
By legalizing hemp, the Farm Bill sets the stage for a national and international trade in CBD that will dwarf the market for THC products limited to individual states.
Not all of hype about mammoth companies staking corners in the cannabis market is accurate but the trend is clear.