Jason Falls

Jason Falls

Entrepreneur Leadership Network VIP

Follow Jason Falls on Social

LinkedIn

Latest

Led By Sommer Ray, the Era of the Influencer-Entrepreneur Is Upon Us

Recent product-launch successes tell a different story than early influencer failures.

Twitter's Ecommerce Redo Won't Be Much Help to Brands or Influencers

Just when you thought Twitter stopped tripping over themselves, they launch another big ball of meh.

What 'Authenticity' Actually Looks Like in an Influence-Marketing Collaboration

Believe it or not, it is possible to be authentic in talking about a product. Patrick Janelle and Elliott Clark produced a prime example for cocktail-accessory company Q Mixers.

Meet the Agency Disrupting Advertising By Creating Influencers

Bandolier Media started with two guys goofing off on social media. It's now one of the most disruptive agencies in America.

SAG-AFTRA Agreement Falls Short of Solving Pay, Benefits Gap for Influencers

The fanfare of the Screen Actors Guild's Influencer Agreement leaves most influencers out in the cold, but that's simply the nature of influencer marketing.

Por qué el documental 'Fake Famous' de HBO se equivoca con el marketing de influencers

El nuevo largometraje de la cadena, analiza el marketing de influencers a través de una lente irónicamente superficial.

Where Do You Fall on the Philosophical Spectrum of Influence Marketing?

Influencer executions look an awful lot like advertising, public relations and everything in between. Knowing where your philosophy falls leads to smarter execution.

19-Year-Old Scottish Teen's Cancer Motivates Entrepreneurial Success

Influencer-agency owner Suhit Amin is in remission and leading his company's growth.

Get to Know the 3 Types of Influencers

It's all about identifying, and adapting to, your expanding circles of trust.

HBO's 'Fake Famous' Documentary Gets Influencer Marketing All Wrong

The cable network's new film looks at influencer marketing through an ironically superficial lens.

Why Consumers Care About Influencers, and Why You Should Too

More than half of people globally have bought something in the past six months based on the recommendation of an online influencer.