John Pilmer

John Pilmer

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New Media Equals New PR Opportunities for Business Owners

Internet media outlets, from blogs to podcasts, provide access to the very customers you seek.

Unlike Many Things That Are a Lot of Work, Trade Shows Are Worth It

All the hassles, costs and travel time are a small price for what you learn and the contacts you probably wouldn't otherwise make.

5 Lessons Entrepreneurs Can Learn About Preparing for Crisis Communications

Ubiquitous cell phone cameras mean every embarrassing mistake you or an employee makes is made in public.

7 tips para guiar a emprendedores jóvenes

Si necesitas ayuda antes de iniciar tu negocio, toma nota de estos consejos básicos para que puedas innovar.

Fake News and the Threat to Your Brand: 4 Things You Can Do About It Now

While Facebook has made the spread of information faster and easier, CEOs should not be surprised they need to take steps to protect themselves from false information in the media.

Get a Grip on Your Operating Costs By Moving to the Cloud

Everyone's looking to save money. You probably are, too. Could cloud technology be your answer?

We Should Welcome Refugees. They Are Often Great Entrepreneurs.

The tenacity required to survive as a refugee is the epitome of what entrepreneurs require to succeed.

Why Are 10 Million Moms Missing From the Workplace?

Technology makes it possible for young mothers to care for their families and keep their careers moving forward but only if employers realize the advantages of helping them do so.

Young Entrepreneurs Are Applying the Power of Big Data to the Real World

While data has been collected for centuries, only in the last few decades have we had the computing power to put that data to practical use.

5 Tips to Fight Content Overload

Feel the need to constantly check your email and smartphone all day? Here's a better plan.

Successful Business Ideas Don't Have to Be Completely Original

Entrepreneurs dream of bringing to market the next big thing but you can do very well just by recognizing the next big thing and improving it.

Don't Underestimate Just How Newsworthy Your Company Is

Good press coverage is free yet infinitely more valuable than any paid advertising.

As Your Startup Grows You Have More Explaining to Do

Entrepreneurs start off with nobody to talk to but themselves. Success brings hosts of people to keep in the loop.

6 Lessons Learned From Student Entrepreneurs in Utah

The entrepreneurial zest of college students in the Beehive State is inspiring.