Nathan Chan

Nathan Chan

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10 libros poco conocidos que necesitas agregar a tu librero de emprendedor

Lee esta lista de libros poco conocidos, pero extremadamente poderosos en el área de negocios, desarrollo personal y emprendimiento.

If You're Not Converting Visitors to Customers, Blame These Common Landing Page Copywriting Mistakes.

The time and effort you spend on site design and marketing is mostly wasted if you don't get your landing page right.

The 7-Point Smart Solopreneuer Social Media Checklist

90 percent of businesses say social media is crucial to their marketing. But the point is, are you doing yours right?

3 Things You Should Consider Before Listing Your Products on Amazon

Note: Amazon Prime's two-day shipping turnaround is especially popular with customers.

4 Ways to Prep Your Business for a Summertime Slowdown

Swimming? Sailing? S'mores? Who the heck wants to work in the summer? Answer: You do.

Instagram Analytics: Which Metrics Really Matter?

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.

Why Your Startup Content-Marketing Strategy Isn't Working

You could fix your company's problems simply by taking a closer look at what you're doing, and figuring out where it's lacking.

A Guide to Working With Instagram Influencers: What to Look For

Are sponsored posts disclosed? You work with deceptive influencers at your risk.

Turning a Lead into a Customer: a Simple Checklist

It's hard to find a good balance between asking leads the right questions and being creepy; still, you've got to try.

How to Create a Viral Video Smash Hit

If your video can evoke a positive emotion that can be tied back to your brand, you're on the right path.

6 Steps to Writing Copy That Actually Converts

Most of the time, the art of exceptional copywriting boils down to understanding how to trigger action and emotion in your readers.

Leverage Company Culture to Build a Top-Tier Startup Team

The culture you establish should be different from the perks and benefits you offer as part of compensation.

Can You 'Feel' It? How to Use Emotional Decision-Making in Marketing

Marketing strategies that don't make us feel anything are boring and forgettable -- two things that you never want your brand to be.

A 3-Step Startup Guide to Connecting With Consumers

Improve customer relationship and your brand's relationship with them by using these three tips.