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Money is not always what it seems. You would do better aiming to earn purchasing power, not pursue more dollars.
The gig economy is here to stay. Here's how entrepreneurs need to think about hiring in this new atmosphere.
It's natural to think of costs as necessary and to focus on covering them. But a better plan is to focus on value. (Costs are, ultimately, chosen.)
For lasting profitability, entrepreneurs should focus on contributing to consumer value. This applies to business-to-business too.
First, they were cheaters. Then, they were heroes.
Building a business should be like creating a destination, not erecting a fortress.
Do the numbers. Is reopening right now right for you?
Are you willing to take the plunge?
Act now to ease upstream and downstream impacts.
What your product costs will be central to its story.