William Harris

If you're not allocating any of your budget to branded search, you're probably making a mistake.

Saber lo que está haciendo tu competencia es una parte crucial del crecimiento de tu negocio.

Knowing what your competition is doing is a crucial part of growing your business.

There are more resources, tools and case studies available than ever to help build a successful campaign.

Just because consumers are online doesn't mean you can't form meaningful relationships.

If you want satisfying rewards, you have to put in maximum effort.

There's more than enough material to sustain your campaign. You just have to know where to look.

If you don't build your brand, you won't survive.

Every dollar matters in the social-media marketing war.

Pinterest es una plataforma publicitaria efectiva pero poco aprove-chada. ¿Por qué no explorarla?

Pinterest is an effective -- but often underutilized -- advertising platform. Why not look into it?

Are you keeping track of customer lifetime value and customer acquisition cost? It's high time you did.

One big tip: When creating Instagram Stories ads, keep in mind that creativity is king.

Have you considered featuring a relatable 'antagonist' in your ads? Yes, you read that right.

Everyone's using Instagram as part of their marketing blitz. Here's how to help your Instagram ads soar above your competitors'.