Entrepreneur magazine
September 2001

September 2001

Entrepreneur | September 2001
September 2001
Entrepreneur Magazine

100 Million Dollars Baked in a Pie

Who'd have thought you could rack up millions with a veggie pot pie? Discover the recipe for success, straight from Amy's Kitchen.

Outside Chance

Less staff, same work? You can still get it done with outsourcing.

Cashing In

Do you want to hand over your online purse strings to Microsoft?

Over There!

Your mobile phone's hot to globe-trot.

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Cool Clicks 9/01

The hottest thing around for B2B entrepreneurs and a site that will help you set some goals

Tech Buzz 9/01

The ins and outs of e-scheduling systems, viewing files on your cell phone and Apple's new retail stores

Gear 9/01

Language translators for the less-than-fluent and a privacy filter for your monitor

Money Buzz 9/01

The consequences of the new estate tax law and the benefits of syndicated lending

The World According to GARP

Discerning this fund's facts from fiction

Management Buzz 9/01

Bad management advice, the latest on sexual harassment claims and what you can do to ease the pain of layoffs

Out of Control

You may think you're on the right track, striving for excellence in all areas. But are you heading for disaster?

Power Play

Are you covered when the lights go out?

Staff Overhaul

Should you use the tight job market to replace mediocre employees?

Recharge Your Battery

All the energy you need to keep going and going and going . . .

Back Off!

Being friendly is good, but being too chummy to make the sale is not.

Marketing Buzz 9/01

Becoming an author could be good for business.

What's the Hook?

If you find the right bait, you'll keep your salespeople motivated--and selling.

In an Instant

Track banner-ad performance in real time to find out who's paying attention.

A Return to Retail

Pure-play ain't what it used to be- some bricks and mortar is what your dotcom needs.

It Figures 9/01

The political parties of entrepreneurs, B2B transactions and more

Royalty Treatment

Instead of selling ownership, sell a piece of the revenue stream.

Make a Statement

What to do if your bank requires audited financial statements

Small Ideas

Why is it that some women never look beyond the term "small-business owner"?

Trade-In Value

The redesigned Nissan Altima offers lots of luxury extras.

Get a Job!

Want some federal jobs? Good, Bush doesn't.


A new wireless network card improves transmission of hi-fi content.

Just Chillin'

What to do when the workday ends, but you can't go home

Buying in Bulk

Whether good or bad, the surest way to quick growth--for you and your franchisor--is a multiunit deal.

Where, Oh Where?

The next entrepreneurial hot spot may be coming soon to a city near you.

Prying Eyes

The cry has gone out from web surfers everywhere: "Stop looking at me!" How can your marketing plan respect their wishes?

Born Again

Good businesses don't have to die just because they've gone hopelessly, out-of-control in debt. There is a place they can turn for redemption: the bankruptcy laws.

Brand Awareness

Wake up! Your brand isn't your savior, and all the goofy ads in the world won't save your company. What can? Well...have you given good business a try?

Can Failure Be Good?

Not when you take it for what it is, a failure. But if you apply the lessons you learn from one venture to a new and improved one, failure can be the best thing that ever happens to you.

Scared Tactics

Layoffs beat the job pool to a pulp. Give your potential hires some reassurance.

Late Arrival

Bluetooth technology is still teething.

Mullet Management

If hairstyle trends reflect the way entrepreneurs manage their businesses, we're in big trouble.

Don't Stay in the Dark!

Here's how to make sure your big invention sees the light of day.

For Just Peanuts?

No way! These brothers sell much more than boiled nuts to their hard-core Southern-food fans.

What's New

Seems you can teach an old dog new tricks

Cold Comfort

Selling ice cream to Alaskans isn't as hard as you might think.

Need a Nerd?

Drives right to your door, ready to fix your computer . . . but we can't guarantee a pocket protector.

Mellow Yellow

You can create a great Yellow Pages ad . . . but you may not even need one these days.

So . . . Where Are They Now?

When the dust settles after a business plan competition, what happens to the winners and losers?

A Lot to Learn

Just because you run a company doesn't mean you know everything. With a little education, though, you can change that.

Hot Disks 9/01

A comprehensive search engine and software that helps you create interesting photos

Who Hired Pottymouth?

Everybody's talking dirty these days. Is cursing out of control in your workplace?

Plan of Attack

You may never stick to one, but you should plan anyway.

Tracy Graivier Bell & Robin Oldham

Both 38, founders of Smashing Times Inc. in Dallas

Wise Buys

Put your site's pages to the test.

Makes No Difference

Today's big companies brew individualism in big, big vats. Do consumers really buy it?

Evil EntreKnievel

This side of the chasm: a few geeky clients. The other side: everybody. Ready to jump?

A Floppy Finish

"La-La-La," says the fat lady. The poor floppy disk must now face its final destiny.

Fielding Questions

When laboratory-like focus groups aren't cutting it, you need operatives in the field.

Dino Sore

Can a new marketing campaign boost Barney's slumping sales?

Big-Bang Theory

Give your employees guns and turn 'em loose in the woods. Now there's a good idea!

Acquiring Tastes

If you thought M&A wouldn't fit your growth budget, you haven't seen today's prices.

Pension Pennies

Will the tax reform increase small business's appetite for savings plans?

Shelter for Shelters?

The IRS may not like 'em-but the courts don't seem to mind.

Fashionably Late

After years of searching for expansion capital, this fashion designer has realized that it was just a matter of style.

Drink Up

From cans of Whoopass energy drink to Berry White juice, Seattle-based Jones Soda Co. reflects the offbeat personality of its founder.

Who's Gonna Protect You?

The courts have given the EPA the power to protect the environment. Now if they could just stop it from running all over you.

Mo' Monkey

When this cookie company gave out samples, people went ape and sales soared.

Secret Service

Boost your business by doing a little shopping-undercover, of course.

Don't Be a Stranger

Get the scoop on the other side before you meet them at the bargaining table.

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