Entrepreneur magazine
March 2002
March 2002

The Good Fight
Corporate America can't stop the entrepreneurial revolution. Come on, people! Who's with us?
Out of Stock
When your stock price is stalled and you can't hope to improve it, is it time for your company to quietly step back into private life?
Marketing Buzz 03/02
Measure your referral rates on e-mail marketing campaigns and pitching charts to the media

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Imperial Forces
The truly ambitious entrepreneur has but one goal, one drive, one prime motivating factor: the desire for empire.
Value System
You have to accommodate employees' "sincerely held" beliefs, religious or not.
Playing e-Detective
Checking out applicants online can save you trouble--and get you into it.
Management Buzz 03/02
The inequities of government compliance; also, will group health plans be forced to treat mental health coverage the same as medical coverage?
Choosing a Successor
Every great dynasty needs a capable successor. Your business is no exception.
Cash In
Cash accounting is about to get more use.
Model Behavior
Abstract number sorcery won't cut it anymore. Investors want to know exactly how you're going to make money.
Lack o' Tax
The return from these funds is all yours.
The Fast & the Franchising
The 103 fastest-growing franchises for 2002
Money Buzz 03/02
Commercial real estate for cheap; the dangers of friends and family as investors; and the risks of biotech stocks
Cold Gold
We grant good marks for an ad that thinks outside the icebox.
Viewer's Choice
New and improved Webcams are now offering entrepreneurs a different way of looking at how they do business.
Tech Buzz 03/02
Protecting your Internet Information Server and self-regulating on the Net
Gear 03/02
Boost your PC power before you add Windows XP or just purchase a PC ready-made for the program.
Cool Clicks 03/02
Stay easily informed and compliant with an unlikely source: A government site.
Hot Disks 03/02
Adobe Illustrator 10.0, Peachtree's Web solution, desktop clean-up buddy, and legal forms at your fingertips
Heading for New Domains
Will seven new TLDs refertilize the barren fields of domain-name registration?
BlackBerry Bandwagon
Companies vie for your business, RIM-style.
3G to-Be?
Wireless providers look to 2.5G as the next best thing. But is it enough?
A Perfect Pair
In the past, marriages between wireless and PDAs weren't exactly made in heaven. Now they're in it for better.
Solo Mission
Paul Stannard used to make software for other companies. When he turned 40, he decided to make the profits his own.
Falling in Gov
What industry is turning the most heads now that dotcom doesn't equal success? It's e-government.
Recession Session
Read everything you need to know to beat the downturn in one sitting.
Winning in a Losing Town
Your friends smile politely when you tell them where you want to start a business. Your family thinks you're nuts. But you know you've got what it takes--and you're right.
Free Publicity
You can get free PR for one year? Yeah, she does it out of the goodness of her heart.
It Figures 03/02
Protection from the economic slowdown; home is where the online business is; abandoned online shopping carts; and more
You're So Van
. . . this article may actually be about your next vehicle.
As Seen on TV
Mark Burnett knows a little something about survival. Listen up, and you will, too.
Balance Diet
Between work and family, women entrepreneurs still struggle to juggle it all.
From Idea to Inspiration
How some of the biggest ideas in business came to be.
Keep It Coming
Worried September 11 relief has busted the SBA's budget? Congress has you covered.
Flash 03/02
Food is growing up with new burger chain amenities, healthy fast food and upscale hamburgers.
Stock Answers
Workers need 401(k) advice? Too bad! You can't give it! This new bill may change that.
Doctored Image
Take one total brand overhaul and call us in the morning.
Customs Dictates
Regardless of any increased security concerns, life goes on for importers and exporters.
Life in the Slow Lane
Money and market share are two things the USPS is losing its grip on. Ready to step in?
Wish You Were Here
People don't open junk mail, so send a postcard. All they have to do is turn it over.
Tome Time
Boost your boss quotient; Shop for a great business.
Wish You Were Here
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Bouncing Back
Don't take that pink slip and run--start your own business, with your old boss as your very first client.
Scenic Route
She's seeing profits showing drivers things they haven't seen before.
What's New
Putting signage on shirts is a cinch for Sign-a-Rama's founder.
Start From the Bottom
Learn how to be a franchisor by beginning as a franchisee.
All Work, All Play
Here's a new one: The family that plays together stays . . . in business.
Bunny Money
Along with the May flowers, April showers bring a very profitable holiday season.
If That's the Case . . .
Hey, entrepreneurs! What's in your briefcase?
Split Screen
Watch TV on your flat-panel monitor.
Security Blanket
Terrorists changed your employees. It's up to you to provide the nurturing.
Silent Treatment
Want big buzz? Keep your mouth shut.
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