Entrepreneur magazine
December 2004

December 2004

Entrepreneur | December 2004
December 2004
Entrepreneur Magazine

Fever Pitch

Pull out your thermometers, 'cause things are heating up! Here's our annual roundup of the newest trends, hottest markets and business ideas that promise to sizzle in 2005.

It Figures 12/04

Teenage business ambitions, working at home and more

Live Long and Prosper

New life insurance policies offer refunds.

Coming Up Short

Short-term financing could help your company overcome temporary setbacks or cash-flow issues.

Entrepreneur magazine

Subscribe Today

Keep up with emerging trends, industry leaders, and strategies for success from the comfort of your own home or on the go with a print and digital magazine subscription.

Think Fast

Take advantage of faster depreciation.

Money Buzz 12/04

Informal investments, independent investment research and more

Black Gold

Oil is key to the success of this Russian fund.

A Class Act

Whether in an MBA program or an online course, hitting the books can help you stay on top.

Tall Order

Cellular carriers have been busy improving call quality, but will it last?

Gear 12/04

Wireless networks for travelers and big VoIP functions for small companies

Tech Buzz 12/04

Linux for laptops, news gathering services and more

Feel the Burn

If you've been making do without a DVD burner, now's the time to take advantage of recent advancements and upgrade your hardware.

Hot Disks 12/04

Password protection, publishing made easy and more

All Systems Go

Sure, integrating your front- and back-end systems might be a headache--but it's well-worth the effort.

Cut the Cord

Presentations don't have to be a hassle.

What's Next?

Harware that can straddle wireless LANs and cellular networks


They're practically giving away color laser printers, but watch out for those toner prices.

Wrap It Up Right

Like your holiday packages, year-end finances are all about presentation--and planning.

Going Global

International business tips make a world of difference.

Blogger's Block

Sick of blogging? Here's how to deal with business blog burnout.

Crisis Mode

A personal crisis needn't spell disaster for your business--not if you prepare for it.

What's Cookin'?

The FTC is serving up a new and improved franchise rule, but is it what small-business owners ordered?

Bald Ambition

Hell-bent on getting attention? Try a zany marketing stunt.

Extra Special

Why settle for the ordinary when you've got these special-edition vehicles to choose from?

Make a List, Check It Twice

Ever wonder what's on other entrepreneurs' to-do lists?

A Work of Art

Creating a business masterpiece takes a palette of different ideas.

Bar None

You'd better get in compliance with the new bar code rules before time runs out.

Working It

A surge in part-time workers can pay off for your business.

Keep In Touch

. . . even in the air. These new tech features are ready for takeoff.

Snapshot 12/04

Michael and Meredith Wickliffe, 40 and 38, founders of Wick's Pizza Parlor and Pub in Louisville, Kentucky

Not Lost in Translation

Marketing tactics from abroad can work just as well here, too.

Here Comes the Sun

Stay on time with this self-calibrating watch

Shell Shock?

New rules are driving small firms into shells, where they could get a nasty surprise.

Magic Markets

The experts use marketing mojo on our tech makeover winner.

Turning the Tables

You worked for them, and now you want them to "work" for you. Find out what you need to know to land your former employer as your startup's first client.

Out With the Old

Get 2005 off to a fresh start with one of these new franchises.

Resources 12/04

Websites, organizations, events and more to grow your business

Java Enabled

For this former film student, the road to Hollywood--and business success--is paved with coffee beans.

Taking License

It pays to do your homework before signing a licensing agreement.

Survival of the Fittest

As your business grows, so do the challenges. Meet them with confidence.

Big Biz on Campus

Class is now in session for college entrepreneurs. Are you ready to enroll?

Smart Ideas 12/04

No slip headbands, online used-car sales and more

Full Disclosure?

When to tell customers you work from your home

No Place Like Home

One couple makes it their business to care for homebound clients.

Groom to Grow

Animal grooming is more than a pet project for a former HR executive.

Hit the Road

Itching to throw your business into high gear? We have everything you need to get your business fleet up to speed in our 2005 guide to commercial vehicles

Smart Tips for Lease Negotiations

Follow these 6 tips when negotiating your first commercial lease.

The Write Stuff

What does it take to launch a brand-new product?

Try Again

Business fell flat? No use whining about it. Here's how you can bounce back.

Good Libations?

Not if you give employees too much to drink at the company holiday party. Consider these sobering facts.

By Degrees

You can show highly educated employees the corporate ropes--but you'd better do it step by step.

Management Buzz 12/04

Rewarding top-rung employees, the work/life balance and more

Twin Picks

Dare your audience to compare, and your product is sure to get a lot of attention. Here's how to pull off a great side-by-side comparison ad.

What's the Plan?

Need a marketing plan? Here are strategies to fit penny pinchers, big spenders and everyone in between.

Hot on Their Trail

How to use the net to track offline customers

Patriot Acts

Should you play up the "Made in the USA" angle?

Remote Control

Allowing sales reps to work off-site definitely has its perks, but before you try it, be sure telecommuting makes sense for your business.

What's It Worth?

Get your prices right, or it'll cost you.

Marketing Buzz 12/04

Mints for Santa, net service at Sam's Club and more

Reaching Out

Finding good leads takes more than just making a few phone calls. Use a creative prospecting strategy to get yourself out there.

Looking for Past Issues?

Looking for past issues of Entrepreneur magazine? Find them in our extensive archive collection.