Entrepreneur magazine
March 2012
March 2012

Barbara Corcoran's Leadership Style: Rainbows and Steel-Toe Boots
Case study: Barbara Corcoran's business management style is uniquely her own.
Looking to Borrow? An Audited Financial Statement Can Help
Paying for audited financials may help you get credit and reduce interest rates.
Freedom in a Fashion Franchise
Apricot Lane franchises operate as true boutiques. And they're growing fast.
A Platform for Stylepreneurs: Pinterest Meets Online Department Store
With StyleOwner, fashionistas can help style-challenged friends and monetize their social networks

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Skincare Startup's Lesson for Online Brands: Looks Matter
The owner of a skincare line wises up to a basic tenet of packaging and watches online sales take off.
Five Tips For Avoiding a Tax Audit
Before you file your taxes, watch out for these common red flags that could draw unwanted attention by the IRS.
One Tool for Managing All Your Business Schedules
With Genbook, you can spend less time on your schedule and more time on business.
Three Ways to Use QR Codes for Business
These small companies turned the now-ubiquitous QR code into a new sales machine.
Five Low-Cost Tools for Fast Cash Transfers
Give the heave-ho to services that charge big bucks to move your money around.
A Hot Business Idea -- Between the Sheets
Inspired by athletic wear, two former coaches develop high-performance bedsheets.
Tech Exec's Family Inspires a Senior-Care Business
Using easy-to-understand technology, Independa helps seniors stay well on their own.
After a Post-9/11 Slump, an Entrepreneur Turns to Franchising
Greg Carafello was at his flagship location on Sept. 11. He escaped after the second plane hit. Not only did he lose his main branch, but also his best friend.
App Development Methods Decoded
Not sure what 'waterfall,' 'agile' or 'scrum' are? Here we explain the three most popular app development processes.
A New App for Reporting Customer-Service Issues
Tello notifies business owners when customer service reviews are posted.
Paying for Tech Help With Future Royalties
An entrepreneur sees the funding light when she agrees to pay her engineer in royalties based on future sales.
How Stageit Is Becoming a Must-Have Commerce Tool For Music Entrepreneurs
Musicians can streamlive shows to virtual concert-goers through a hassle-free online auditorium.
Connecting Nonprofits With Pro Bono Help
Many nonprofits can't afford the help of designers and copywriters. CrowdSpring's volunteer program offers a solution.
Three Questions to Ask Potential Acquirers
Being well-informed about potential acquirers doesn't require a crystal ball, but it can help fund your future.
How Your Business Can Get on Siri's Radar
Make sure your business garners love from the iPhone's new voice-activated search assistant.
For Business Travelers, Big Chains Often Offer Familiar Comforts
Though he usually goes local, our business-travel columnist can find reasons to visit some uberbrands.
Jargon: Bacon Job
Definition: A project with no shortage of volunteers; a plum position.
Four Powerful New Cameras That Are Good for Business
Today's rugged digital cameras deliver production-quality images that leave smartphone photos in the dust.
Is Starting a Business an Art or a Science?
When it comes to launching a business, should you trust your gut or employ a more analytic approach? Professor Steve Blank and behavioral economist Kay-Yut Chen square off.
How to Write Off Your Car or Truck for Business
It's tax season -- time to ponder that annual conundrum: How much of my vehicle usage can I claim as a business expense?
How to Find Your Authentic Voice on Social Media
How do you engage customers on social media--without sounding like you're marketing to them? Let the Esquire guy be your guide.
How to Raise Cash With Crowdfunding
Sites like Kickstarter and IndieGoGo attract hobbyists and wannabes, but they can also help aspiring raise up to the five or six figures.
The Top New Franchises of 2012
New franchises are holding their own against older competition
A Dorm-Room Startup on an Environmental Mission
A student entrepreneur vows to make an environmental impact with his online wedding invitations.
A Dad's Cautionary Advice Led to a Growing Family Business
After a near-accident while training for a marathon, an entrepreneur develops a line of identification gear for outdoor athletes.
How to Find More Time in Your Day
Find yourself getting bogged down in the day to day of your business? Put these goals to work to move your marketing and business prospecting ahead again.
Five Ways to Find Leads from Facebook
On Facebook, behind every business lead is a flesh-and-blood individual
Where to Look to Raise Cash For Your Business
When local options fail, it's time to cast a wider net. Here are ways to expand your funding search.
Six Books on Leadership Worth Actually Reading
No one springs forth from the womb a fully formed leader--but some books can shorten the learning curve
CEO Case Studies: A Role Model and a Cautionary Tale
One to study if you want to lead well. Another if you want to fail miserably.
Leadership Lessons from the Top of the Org Chart
Forget the so-called gurus. Learn from the people worth quoting.
Editor's Note: The Zen Zone
In this issue, we take an in-depth look at leadership -- and what it means to entrepreneurs.
The New Trends and Technologies Driving Design
Innovation in the way products are designed, manufactured and delivered is spelling opportunities for small businesses of all types. Learn how forward-thinking entrepreneurs are putting them to work.
Step-by-Step Through a Website Makeover
A winery moves into the 21st century with a website redesign.
Designing a More Work-Friendly Workspace
A company ditches its traditional office for a cost-effective space that better reflects the way it does business.
How Motorcycle Designer Erik Buell Got His Vroom Back, Post Harley-Davidson
The trailblazing entrepreneur followed up a disastrous collaboration by launching a new company, a showcase for innovative racing bikes. But can it get the funding it needs?
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