Green Entrepreneur Magazine

August 2019

6 Questions to Ask Before Naming Your Cannabis Company

Top marketers share how to come up with a winning name plan.

Why the Word 'Recreational' Should Be Retired

Want to destigmatize marijuana? We can start by calling it what it really is.

LucidMood's Great Trick: Selling Cannabis to People Who Don't Like Feeling High

Startup LucidMood sells low-potency vaping products. But before winning over consumers, it had to win over a very skeptical group: budtenders.

May 2019

Joe Rogan Is the Supreme Cannabis Brand Advocate

He's also an object lesson in how to promote the plant: When people talk honestly about it, progress happens.

She Doesn't Think Your Weed Should Be Stored In a Shoebox

Apothecarry Brands CEO Whitney Beatty bet her home and high-paying job that consumers would want luxury cannabis storage.

5 Things You Need to Know Before Opening a Dispensary

Running a successful dispensary has its own unique challenges. You need to be compliant and profitable -- and in that order.

December 2018

23 Celebrities in the Cannabiz

From actors to pop stars and everyone in between, these are some of the big names cashing in on the pot boom.

5 Tips for Breaking Into the 'Budding' Marijuana Industry

As weed becomes legal in more and more states, now is the time for entrepreneurs, even green ones, to break into the biz. We spoke with Nick Kovacevich, the CEO of Kush Bottles, to get the 420. (Er, we mean the 411.)

4 Cannabis Business Ideas from the Frontier of the Legal Weed Industry

A Colorado-based cannabis investor reveals how best to get into this burgeoning area.

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Green Entrepreneur Magazine - May 2019