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Technology

Make Tech(nology), Not a Fraud!

Brands should adjust the tracking code depending on what model of attribution they use, attribution time is but one of the parameters you have to control

Neha Kulwal | 3 min read

Reprogramming Digital Engagement with Programmatic Advertising

Programmatic advertising will be the déjà vu for digital ad space where Internet-first or Internet-only start-ups would have an upper hand

Sandeep Soni | 6 min read

This Company Helps in Bringing Back Customers to Your Website

India's top e-commerce companies like Myntra and Koovs are being helped by Sociomantic

Aashika Jain & Nidhi Singh | 3 min read