Your New Business Name Should Be Memorable, Spell-able and Available
Follow these five tips to settle on what is one of the most important aspect of a new company -- its name.
8 Business Name Mistakes That Investors Hate to See
Names can imply strength, value, connection or friendliness, or they can set opposite tones.
The Name Game: Christening Your Business for Success
The name of your business has to encapsulate the practical usefulness of your products or services for your customers, signal your differentiation from competitors and embody the philosophy of your company.
3 Vital Things to Consider Before Naming Your Company
Introduce your business to the world with a handle that's unique. Here's how to do the due diligence.
Identity Crisis -- Your Website Name Isn't Available
An unhappy sign you really did come up with the perfect URL is somebody else registered it already. Here are three options for getting your good name back.
Young Entrepreneur's 10 Most Popular Stories of 2012
From inspiring quotes and giant-brand mishaps to tips on starting up and growing a business, here are the stories that became our readers' favorites this year.