Campaign

Getting Tech off the Ground: From Crowdfunding to Cryptocurrency

Kickstarter, Indiegogo and Regulation A+ aren't just paths to money. They're great marketing tools too.

5 Components of a Facebook Campaign That Can Be the Difference Between New Customers and Missed Sales

Before moving to another platform, you may want to see if you have the right setup for your Facebook campaigns in the first place.

Jean Ginzburg

Actor Sanjana Sanghi Partners to Spread Cancer Care Awareness and Believe Genuine Intention Pays Off

In conversation with Entrepreneur India the actor shares, "I have been involved in humanitarian work since 2014. I have partnered with Onco as a brand and have realized that genuine intention and genuine intend always pays off"

How I Raised $1 Million in 30 Days with Equity Crowdfunding

You can raise a million, too. Here's how to be successful with equity crowdfunding.

Surviving in an Industry with Low Barriers to Entry

The scale at which the industry is witnessing the digital transformation, to "coexist" simply isn't enough to make a cut

Shrenik Gandhi

5 Ways in Which Digital Marketing Provides Flexibility across Channels

Digital marketing can be compared to surgery done using a scalpel while traditional marketing techniques can be compared to doing the same using a crude shove

Ankit Gupta

The Role of E-Commerce Platforms in the Festival of Democracy and How the Latter is Creating Business

Articles which the parties require for campaigning, are sourced from e-commerce platforms as they are not easily accessible from anywhere

Ankit Gupta

How AI-led Marketing Is Enabling a Smarter Way to Engage Today's Audiences

AI and the machine-based tools borne from the technology can help cut through the time needed to plan effective engagement strategies

Hitesh Chawla

Five Cool Social Media Campaigns And What You Can Learn From Them

Lessons for entrepreneurs to learn from the social media activity of some of the world's biggest brands

Vaibhav Joshi

How to Leverage Digital Influencers to Grow Your Business

Does the influencer have good engagement with their followers (e.g. the number of likes, comments, retweets, views, shares on posts)?

Omnichannel or Multichannel: What's the Future of Retail in India?

Rapid digitization, mobile revolution, and e-commerce in India have come together to change the face of retail

KT Prasad