Consumer Habits

Consumer Habits

The Challenge of Creating Consumer Habits

Akshay Ahooja, CEO and Co-Founder of Trainiac, talks about how he bootstrapped his company.

5 Email-Marketing Strategies to Conquer Consumer Inaction

Start creating list segments based on actions users don't take.

Lessons from Relationships and Marriage in Developing a Customer Experience Strategy

What is the strategy that brands can look at to offer a superior experience? A key approach is the omnichannel one

Humanizing Customer Experience

Conversations are the easiest, most personal and fulfilling way to facilitate interactions between the brand and the consumer

Porsche Is Giving Their Dealerships the 'Disneyland' Treatment, and It's a Great Lesson in Adapting to Consumer Trends

As the auto-buying industry evolves, the German carmaker is turning a visit to the dealer into an immersive, interactive experience.

More From This Topic

Human Resources

Human Resources is Now People Management. Do You Have The Skills?

HR departments have significantly evolved their work processes and people management has come to be a main focus
Consumer Spending

Asian Millennials Will Lead Global Consumer Market, Report says

The Global Macro Outlook report highlighted the secular trend of consumers moving away from 'things' and toward 'experiences'
Coffee

U.S. Coffee Consumption by the Numbers (Infographic)

National Coffee Day is Sept. 29. Here are the states with the most and least expensive lattes, the best and worst tippers and more.
News and Trends

How to be an Entrepreneur in 2030

Sure, technology will keep evolving but so will the psychology of the entrepreneurs and their customers.
Knowledge base

Key Steps for a Successful Knowledge Management

Information cannot be published as knowledge without a proper knowledge approval process
Innovation Now

10 Forces That Have Caused the Packaged Food Startup Explosion

The consumer packaged goods industry today is seeing an explosion of innovation and revolution.
Food

This Freaky Pear Reveals a Lot About Today's Consumers

A new study reveals that younger consumers with low incomes are more likely to purchase an $8 novelty-shaped pear.
Marketing

Marketers and Agencies Should be Unified and Not Siloed

The examination which we as marketing professionals should conduct is - 'What is the consumer insight?
Taxi

'Demand & Supply Should Determine Taxi Fares Not The Government' Says ex-Meru Chief

While talking about the future of surge pricing in India, Siddhartha Pahwa spoke to Entrepreneur.com during IIT E-Summit in Mumbai.
Cleantech

Here's Why Companies Need to Invest in Cleanliness & Hygiene

The most competitive segment of cleaning industry is consumable products.