Consumer Spending

Consumer Spending

Asian Millennials Will Lead Global Consumer Market, Report says

The Global Macro Outlook report highlighted the secular trend of consumers moving away from 'things' and toward 'experiences'

Busting #4 Biggest Myths of Mobile Advertising

There are still several other misconceptions that prevent brand owners from increasing their budget for mobile advertising

#3 Consumer Outreach Strategies This Holiday Season for Your Business

Special offers targeting holiday euphoria, announced via social media at the right time, is a good recipe to break into the market and acquire customers.

Know This About Modern Consumer Behavior or Forget Reaching Your Revenue Goals

The first half of year is gone. Here's the data you need to amplify sales with better channel merchandising in the second half.

How Technology Is Reshaping American Spending Habits

As technology evolves, the innate spending habits of consumers gradually become aligned with new developments

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Consumer Spending

U.S. Retail Sales Weak, Consumer Spending Gauge Barely Rises

Households cut back on purchases of a range of goods, suggesting the economy started the first quarter on a softer note.
Gender Differences

Stop Fixing Women to Act Like Men

The authors of 'Gender Intelligence,' out this month, argue companies should recognize the value of thinking differently and blend the talents of men and women -- at all levels of leadership.
Finance

Consumer Spending Flat for Last Three Months: Poll

Despite other economic data to the contrary, U.S. consumer spending may not be as healthy as some believe.