Content

5 Ways to Optimize your Content Marketing in 2020

Content is one of the paramount methods to draw competent guide to your business. Consequently, if you have a content promotional policy established and you are not producing sufficient leads, then you are required to optimize it

Netflix Signs John Boyega's Production Studio to Expand African Content

The deal with the 'Star Wars' actor helps Netflix's push into the African market.

Content Marketing Trends for 2020: Are we ready?

With every click on the keyboard, there is content being added to this virtual infinite universe that is being created, trillions of pieces of content get created every day

How Working With, and Not Through, the Public can Transform a Brand's Image

Creating content that meets the elevated criteria of the public, while also establishing a bond in such a saturated marketplace, is no easy task

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Social Media

The Underrated Power of LinkedIn Content Creation

Six tips to gain visibility and create sales.
Marketing

3 Content Hacks Every E-Commerce Marketer Should Know

There's more than enough material to sustain your campaign. You just have to know where to look.
OTT platform

Over 40% Video Content Is Consumed In Regional Language: Hotstar

According to a report by Hotstar, Tamil, Telugu and Bengali are the top regional languages preferred by users for consuming video content
OTT platform

This OTT Player Is Looking To Become World's Largest Entertainment Platform

MX Player was launched in 2011 as a video playback app, but the company entered the OTT segment in February 2019 as it was realized that the app can be used to provide content as well
Content

Besides Cheap Data, What is Driving Online Content Consumption in India?

The Indian audience was always hungry for fresh content, but supply was an issue. Platforms such as Netflix, Amazon Prime Video, Spotify Zee5 and Hotstar, among others, have filled the gap
OTT platform

Here's Why Hotstar, Netflix & Amazon Prime are Dubbing Content in Regional Languages

According to the KPMG report titled 'India's Digital Future: Mass of Niches', dubbing existing content is considered as an effective tool for the OTT players to quickly expand the catalogue of original and movie content available
Facebook

Here's How Facebook Plans To Increase Transparency During 2020 US Elections

The social media firm launched 'Facebook Protect' to safeguard the accounts of elected officials, candidates and their staff who may be more vulnerable to be targets of malicious activity
Technology

4 Video Platforms Attempting to Challenge YouTube's Dominance

For independent creators unhappy with YouTube's algorithms, here's a quartet of video platform alternatives.
Content Marketing

How to Cherry-pick a Content Delivery Network Consistent With Today's Internet & Also for the Future

Whether it's your website, mobile apps, videos, music, software or games, your content needs to reach customers quickly, reliably, and securely. This quick delivery, reliability, and security is provided by CDNs
Facebook

After A Year Of Criticism, Will Facebook's Oversight Board Help In Better Governance?

The Oversight Board will work with Facebook and issue policy advisory opinions on Facebook's content policies