A Customer Data Platform Picks Up Where CRM Leaves Off
At last, there is a way to pull all the data together for deep, actionable, behavioral insights..
Why Your Marketing Department Might Need an Unlikely Hero
Remember "The Phantom Tollbooth"? Maybe you need a change agent like Milo.
9 Cool Ways You Can Use Data-Driven Marketing to Gain Customers
If you don't know what a "buyer persona" is, it's time you schooled yourself in the benefits data-driven strategies can offer.
How to Start a Technical Start-up Without a Tech Co-Founder?
Build use cases. Prepare flow charts and design some scenarios resembling the usage of the product by your prospects
Private Details of 93.4 Millions Mexicans is Leaked Online!
Are the private details from your Aadhar Card safe with the government or are they prone to hacks?
50 Million Turkish Citizens Leak Raises Doubts of Aadhar System's Security
Personal data of 50 million Turkish citizens leaked online – could the Aadhar System also fall victim next?
How to Clean Up Customer Data and Revive Your Company
A three-hour database training session could transform your marketing team and boost your bottom line.
In Auction for RadioShack Name, Highest Bid Stands at $15 Million
The auction also includes the bankrupt electronic retailer's customer data.
Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.
Entrepreneurs looking to create a successful email campaign must have a top-notch mailing list.