Customer Experience

Customer Experience

The 4 Things Your Customers Really Want

The essential dynamic of a quality service relationship comes down to a company's addressing these core questions.
Customer Loyalty

Reciprocal Loyalty -- the Best Way to Acquire and Retain Customers

Some companies cultivate and win consumers' support by thanking and rewarding them for their online engagement.
Competition

Beat Your Competition Into the Ground

Customers remember what's put out in front of them first, so it pays to be fast.
Customer Experience

The Tech Surge That's Putting Consumers in the Forefront

Why the shift from producers to customers is changing everything.
Retail

Fashioning a Memorable Retail Experience That People Will Share

Building a brand that promotes a true sense of community requires an investment in the customer experience beyond optimizing a handful of social media accounts.
Retail

Finding a 'Theory of Everything' for Retail

Large merchants are plagued by operating in silos. Whether selling online or in a store, they can aim to operate as one company before the customer's eyes.
Customer Relationship

How to Increase Revenue Without Actually Selling

You are sitting on a gold mine. Here is how to capitalize on it.
Psychology

To Maximize Your Website, Use 'Psychological Distance' to Your Advantage

How your customers perceive your product should determine how you present it to them.
Customer Engagement

Dear Entrepreneur, You're Telling the Wrong Story

Give customers a genuine experience to share. Then they'll want to talk about it, bringing your company plenty of attention.
Big Data

4 Steps to Knowing What Your Customers Want Better Than They Do

Analyzing customer data is just more proof of what we've always known. Actions really do speak louder than words
Branding

Build a Strong Brand With More Friendly Interactions, Less Marketing

Customers are skeptical of the marketing they don't ignore entirely but people trust their own experience. Make if friendly and they love your brand.
3-D Printing

This Company Makes 3-D Printed Headphones That Perfectly Fit Your Ears

Nikki Kaufman, one of the founders of Quirky, wants to give customers the best possible headphone experience.
Customer Service

5 Ways to Woo Customers With Special Attention

Adding personalized touches to customer interactions can help not only develop a strong relationship but also snag future sales.
Problem Customers

How to Deal With Headache-Inducing Customers

While most customers are happy when companies offer solutions and try to help , there are a few types of customers who will never be happy. Here is how to deal with them.
Loyalty Programs

3 Keys to Measuring the Success of Your Loyalty Program

Launching a customer-loyalty program isn't enough. To make it worth your while, you need to ensure you are getting the most out of it.