Customer Experience

Customer Relationship

3 Ways to Treat Early Adopters Like Royalty

When first launching an endeavor, getting the first few customers on board can be extremely challenging. Yet, they provide a load of information. Here is how to make sure they are happy.

AJ Agrawal | 4 min read

Marketing

Experience Your Brand From Your Customers' Perspective

Here's a challenge for you: Come in through your 'front door' and see if you're delivering from both sides.

Jim Joseph | 3 min read

Marketing

5 Ways to Market Your Startup on a Dime

Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.

Kirsten Green | 4 min read

Technology

Why Businesses Will Like PayPal's Updated Checkout Process

The payment processing company has moved to a simpler 'in-context' checkout system.

Laura Entis | 1 min read

Starting a Business

Warby Parker Founder Looking to Take on Big-Name Grooming Companies With Niche Offerings

After co-founding Warby Parker, Jeff Raider is hoping to find success again with his newest endeavor, Harry's.

Andrea Huspeni | 5 min read

Growth Strategies

Why Ditching Silicon Valley for Paris Was the Best Decision for My Startup

Vayable co-founder Jamie Wong opens up about how leaving the Valley's "techno-chamber" helped her form deeper connections with customers.

Jamie Wong | 4 min read

Marketing

Why Everyone Should Buy From You Instead of the Competition

Outshining your competition means getting savvy about your approach. This doesn't require a hefty budget, just a creative mind and sense of adventure.

Brandon Steiner | 5 min read