Customer Experience

Customer Relationship

3 Ways to Treat Early Adopters Like Royalty

When first launching an endeavor, getting the first few customers on board can be extremely challenging. Yet, they provide a load of information. Here is how to make sure they are happy.
Marketing

Experience Your Brand From Your Customers' Perspective

Here's a challenge for you: Come in through your 'front door' and see if you're delivering from both sides.
Marketing

5 Ways to Market Your Startup on a Dime

Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.
Technology

Why Businesses Will Like PayPal's Updated Checkout Process

The payment processing company has moved to a simpler 'in-context' checkout system.
Starting a Business

Warby Parker Founder Looking to Take on Big-Name Grooming Companies With Niche Offerings

After co-founding Warby Parker, Jeff Raider is hoping to find success again with his newest endeavor, Harry's.
Growth Strategies

Why Ditching Silicon Valley for Paris Was the Best Decision for My Startup

Vayable co-founder Jamie Wong opens up about how leaving the Valley's "techno-chamber" helped her form deeper connections with customers.
Marketing

Why Everyone Should Buy From You Instead of the Competition

Outshining your competition means getting savvy about your approach. This doesn't require a hefty budget, just a creative mind and sense of adventure.