Customer Experience

Product Launch

Your First Product Is a Success. Is It Time to Roll Out a Second?

Before committing to a new launch, prepare a thorough process, one that includes all the lessons you learned first time around.
Customer Experience

How Customer Experience is Defining the Success of any Business

Customers should have the option of comparing offers that are tailor-made to their needs for a financial product, complete and self-submit their applications
Innovation Now

4 Ways to Give Your Customers More Control

No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.
Banks

Lakshmi Vilas Bank's MD Shares Why Bankers Should Take Lessons from New Age Fintech Lenders

MSME credit gap in the country is estimated to be around USD 60b and banks cannot afford to ignore it
Hiring Employees

How Employee Lifecycle Surveys Provide Powerful Talent Insights

The era of lifetime employment at a company is over
Retail Businesses

Retailing Trends that Will Persevere the Longest in the Market

Learn the upcoming retailing trends to shore up the business in the long run
Consumer Spending

Asian Millennials Will Lead Global Consumer Market, Report says

The Global Macro Outlook report highlighted the secular trend of consumers moving away from 'things' and toward 'experiences'
Brand Building

Top 6 Rules of Brand Building for Indian Fashion Brands

Customers receive the energy you put into creating something for them
customer journey optimization

Customer Journey Maps: The North Star to Digital Transformation

Diving right into digital transformation can tempt any leader, but a lack of architecture might mean failure. Here's the most important step to take before starting out.
Skill Development

What Got You Here Will Get You There

Applying this notion to your team will strengthen company culture, boost employee morale, and bolster the bottom line.
Data Analysis

Listen to Your Customers: Turn to Data to Discover Their Truth

Consumers aren't great at telling companies what they want -- but their data can be.
Customer Experience

Customer Experience Is How You Can Differentiate Your Brand

Customers have nearly limitless choices. How you treat them is more important than marginal differences in price.
Business

Tips To Build A Successful Brand/Business for Millennials

Things that are going to attract consumers to your business with a little effort
Differentiation

Here's How You Differentiate Yourself in a Crowded Market

If there is a business opportunity in offering a product or service, there are people doing it already. But their being first doesn't prevent you from being better.