Customer Experience

Customer Experience

Why Customer Experience Is No Longer Enough

Businesses should focus on the human experience (HX) to gain and retain their customers.
Branding

The 4 Most Lethal Branding Mistakes and How to Avoid Them

Have a well-written and consistent message across all mediums.
Customer Experience

#5 Questions to Ask Your Customers to Gather Insight

Make a feedback form and build the practice of surveying some of your customers every month
Chatbots

Key Points to Remember While Building your First Chatbot

The way a bot behaves can make or break the bot experience in more ways than one
Scaling

3 Lessons for Entrepreneurs to Overcome Scaling Issues

Price for where you want to be, not where you are.
Parenting

#6 Ways Parenting Startups Can Make Their Way To Mainstream Success

Considering the intense penetration of the digital media, parents often prefer the digital route to seek solutions to various parenting problems.
Customer Experience

How This Company Got Over Screwing Up on Its Biggest Sales Day of the Year

When Valentine's Day deliveries turned into a nightmare for on-demand flower company UrbanStems, a personal touch helped mend relations with unhappy customers.
Customer Experience

Don't Believe These 4 Customer Experience Myths

People will reward you for thinking differently.
Data analytics

How Big Data Analytics Provide Personalized Customer Experience

Big data in itself is a huge chunk of meaningless data, until it is analysed and crunched into structured sets
Customer Experience

Experience Matters: Ways To Create Emotional Value For Your Customers

It's not the shopping platform, it's the shopping mindset that really matters.
Innovation Now

5 Ways to Innovate 21st Century Business

Stop dreaming of changing the world and start focusing on creative methods to provide a more fulfilling customer experience.
Authenticity

What Switching to Lyft Taught Me About Tech's Authenticity Problem

It's a mistake to think impersonal efficiency is all that people want from customer service.
Content Marketing

American Express Has a Lot to Teach You About Content Marketing

Prioritize quality over quantity, stay alert and listen to customers.
Customer Experience

Embrace Design Thinking to Create More Relevant Marketing

For strategic advantage and breakthrough innovation, build diverse teams that take an empathetic view of the customer experience.