Customer Feedback

How to Win Over Dissatisfied Customers
Editor's Note

How to Win Over Dissatisfied Customers

Some people aren't nice when they don't love your product. But you can change them. All you need is a little psychology.
Jason Feifer | 5 min read
How to Handle Difficult People (and Still Achieve Your Business Goals)

How to Handle Difficult People (and Still Achieve Your Business Goals)

A founder's guide to effectively utilizing feedback -- even from impossible-to-please, difficult people.
Aytekin Tank | 7 min read
Instructions in Customer Centricity from Jet Airways

Instructions in Customer Centricity from Jet Airways

Recognize That There is No Such Thing as "My Typical Customer", averages can be deceptive
Ashish Merchant | 4 min read
Profits Can Be Deceiving. Here's Why I Killed Off My Money-Making Product.

Profits Can Be Deceiving. Here's Why I Killed Off My Money-Making Product.

I had a great product. An immediate financial winner. But you know that gut feeling? Here's what I found out. (Trust me, it was painful.)
Jonathan Goodman | 4 min read
Need to Establish Trust With Your Audience? Leverage Social Proof.

Need to Establish Trust With Your Audience? Leverage Social Proof.

You can't be the only one talking about how great your brand is -- leverage testimonials and reviews to increase audience buy-in.
Terry Rice | 2 min read

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