Customer Feedback

Success Strategies

This Founder Built a $1 Billion Brand ... By Giving Away $5 Gift Cards

By getting scrappy, Grove Collaborative's Stuart Landesberg learned big lessons.

How Wahlburgers Finds Success Through Feedback

By paying attention to what customers truly wanted, the food-service brand boosted business.

How to Win Over Dissatisfied Customers

Some people aren't nice when they don't love your product. But you can change them. All you need is a little psychology.

How to Handle Difficult People (and Still Achieve Your Business Goals)

A founder's guide to effectively utilizing feedback -- even from impossible-to-please, difficult people.

Instructions in Customer Centricity from Jet Airways

Recognize That There is No Such Thing as "My Typical Customer", averages can be deceptive

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What To Do If Customers Aren't Buying Your Product

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