Delivering support during these challenging times-while working remotely-is only one piece of the puzzle. The bigger challenge would be to genuinely help customers when they're hit by a huge business slowdown
Franchise Bible author Rick Grossmann discusses how marketing is changing and new ways and platforms for sending your marketing messages to your customers.
Customer-centricity is synonymous with successful businesses, especially as markets are saturated with more choice than ever, and savvy customers are increasingly empowered to explore their options
