Digital Communications

Coronavirus

Ensuring Business Continuity Amidst The Coronavirus Pandemic

In PR, we are constant in many things, and facilitating communications during these times is most definitely one of them. But of course, the way we interact, and the issues we will deal with in the future may change- only time will tell.

The How-To: Digital Transformation In Action

It is important to have a balance between retaining your digital talent that drives the future, and existing ones who are driving current revenues.

The Winning Formula

How we got our company to be recognized as one of the fastest growing agencies in the world

3 Reasons Why Millennials Are Missing Out on The Most Crucial Facet Of Communication

With regards to communication skills, here we look at why our a new generation of savvy technology Millennials are missing out on three crucial features

How Matthew Buckland Left His Corporate Job To Become A Digital Pioneer

Matthew Buckland didn't know exactly what he was going to do when he resigned. He knew that the best way to find his business was by getting into the market and figuring it out.

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Ogero Chairman Imad Kreidieh On Revamping Lebanon's Telecom Landscape

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Digital Communications

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6 Niche Social Media Networks Changing the Ways We Connect, Collaborate and Discover New Opportunities

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As a Boss, There's Much More to Digital Communications With Your Team Than Using the Right Emoji

How can managers most effectively navigate digital relationships with their direct reports?
Marketing Strategies

Account-Based Marketing and Inside Sales Are a Match Made in Heaven

Proliferating digital comms platforms have made 'inside sales,' or remote sales, the prime mover in B2B and tech sales. Whatever your company's sector, it's expected to eclipse traditional sales by 2020.
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11 Leadership Guidelines For The Digital Age

Ten years ago, when we would ask senior executives or company directors what "digital" meant to them, their response would usually be something related to social media.
Company Culture

3 Ways to Engage Offsite Employees in Your Culture

Reinforcing business culture beyond headquarters requires a blend of high-tech communication and personal interaction.
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Digital Transformation to Weave Engaging Customer Experience

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Digital Communications

Trends, Analysis And Predictions For Digital Media In MENA In 2017

The Middle East holds so much potential for digital transformation- here are the most exciting trends I see coming to prominence over the next 12 months.