Growth Strategies

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Harnessing Data to Optimize the Cannabis Consumer Experience
Big Data

Harnessing Data to Optimize the Cannabis Consumer Experience

From plant genetics to customer preferences, the cannabis industry has lots of data. The challenge is putting it to good use.
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5 Big Predictions for Cannabis This Year
Market Watch

5 Big Predictions for Cannabis This Year

Big pharma, microdosing and inter-state commerce are among some trends to watch.
Ryan G. Smith | 6 min read
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Local SEO

Searching 'Dispensary Near Me': What Dispensaries Need to Know About SEO

A dispensary is a brick-and-mortar store and your customers need to be able to find it.
Andrew Hemingway | 5 min read
We Have a Problem: The Cannabis Industry Is Losing Women Leaders
International Women's Day

We Have a Problem: The Cannabis Industry Is Losing Women Leaders

Big money flooding into the cannabis industry brings with it the male dominated culture of the capital markets.
Penny Green | 4 min read
6 Hottest Cannabis Products in 2019
cannabis industry

6 Hottest Cannabis Products in 2019

Sales for these cannabis products are growing faster than ever.
Scott McGovern | 5 min read
How This Cannabis Brand Designed a Modern Product With Nostalgic Packaging
Packaging

How This Cannabis Brand Designed a Modern Product With Nostalgic Packaging

Antique apothecary bottles served as inspiration as founders created a brand that feels more artisanal than mass.
Jason Feifer | 3 min read
These 6 Coffee Marketing Tricks Are a Perfect Blend for Your Cannabis Brand
Marketing

These 6 Coffee Marketing Tricks Are a Perfect Blend for Your Cannabis Brand

Cannabis brands can learn a few lessons from the love between customers and specialty coffee
Samantha Everett | 6 min read
Holy Smokes! Tel-Aviv's Cannabis Industry Is Lighting Up
Israel

Holy Smokes! Tel-Aviv's Cannabis Industry Is Lighting Up

Cannabis has long been rigorously studied in Israel, and the result is an industry ready for global markets.
Yoav Vilner | 4 min read
6 Ways Green Entrepreneurs Are Integrating AI Into Cannabis Sales and Ecommerce
Cannabis

6 Ways Green Entrepreneurs Are Integrating AI Into Cannabis Sales and Ecommerce

Technology helps find leads, filter prospects and more.
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3 Fast Ways To Get Good Press
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3 Fast Ways To Get Good Press

Whether you're a publicist or a brand ambassador, these tips will improve your chances of getting your emails returned.
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