Growth Strategies

Store Tour

Is This The Socially-Distanced Dispensary Of The Future?

Keystone Canna Remedies is the very first cannabis storefront to open in the Poconos region. It's also designed to accommodate our socially-distanced new normal.

Gelson's Market Is Launching A CBD Topical And Beauty Line With HempMeds

HempMeds has teamed up with supermarket mainstay Gelson's to create a new CBD beauty brand.

5 Reasons Why Vertical Integration Is The Best Path To Success

The ability to control all points of the supply chain is more important than ever. Here's why.

4 Reasons Cannabis Companies Are Moving to an Enterprise Solution

To say 2020 could be a defining year for vertically integrated cannabis companies is an understatement.

4 Smart Advertising Strategies During The COVID-19 Crisis

Total global ad spend is down $20 billion from the beginning of the year. Here's how cannabis entrepreneurs can pivot their ad dollars to have the biggest impact.

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cultivation

People Are Adding Cannabis Plants To Their Coronavirus Victory Garden

With some plants and a few tips, you can join those who are making marijuana a part of their home garden.
Podcasts

5 Reasons Podcast Advertising Offers A Unique Opportunity For Cannabis Brands

Podcasting has gone mainstream, with more than half of the U.S. population listening. Here's how cannabis brands can tap into that audience.
Business Intelligence

You Can't Succeed in the Cannabis Business Without Reliable Business Intelligence

Try Equio, the most trusted intelligence resource in the cannabis industry, risk free for seven days.
Direct Marketing

You've Heard Of D2C. Here's Why i2c May Be The Better Way for Cannabis Brands To Go

Indirect-to-consumer allows companies to leverage their websites to funnel orders to retailers.
Pets

Education Is Key In Marketing Hemp Oil And CBD For Pets. Here's Why.

Informing pet owners of the endocannabinoid system and its benefits is crucial when marketing new hemp oil nutrition products, says Gil Laureiro, CEO and co-founder of SilverLeaf Global.
Corporate Social Responsibility

3 Cannabis Companies' Corporate Social Responsibility Lessons They've Learned From Crisis

The marijuana industry is in a unique position to be of service. But the crisis has also highlighted unexpected challenges.
Marketing Strategies

4 Ways CBD Brands Can Market Responsibly Right Now

CBD already has many proven, researched healing properties, so there is no need to stretch the truth.
cultivation

4 Convincing Reasons Cultivators Are Choosing LED Technology

The alternative light source can save you money and enhance plant expression.
Marketing Strategies

5 Effective Marketing Tips For Cannabis Brands

These strategies will help your small business stay competitive.
Cost Cutting

9 Easy Ways to Save Money In Your Cannabis Business

Struggling to keep your business afloat? Here are some tried-and-true strategies to cut costs and add revenue.