Amid the pandemic, one expert said the industry needs a robust online presence. At the moment, fewer people see cannabis billboards and companies can't set up booths at conferences and events.
Keystone Canna Remedies is the very first cannabis storefront to open in the Poconos region. It's also designed to accommodate our socially-distanced new normal.
Total global ad spend is down $20 billion from the beginning of the year. Here's how cannabis entrepreneurs can pivot their ad dollars to have the biggest impact.
