Growth Strategies - Page: 11
Survey Finds Dispensary Staff Are Well Trained for Sales but Not for Medical Advice
Budtenders are sincere but mostly lack either the education or practical training necessary to help patients make informed choices.
Dear Cannabis Entrepreneurs: Enjoy Ruling Your Small Pond While You Can
Nobody in the cannabis business likes federal prohibition but when it ends they will all find themselves in competition with global corporations that are already preparing to enter the market.
Facebook and Google Are Not So High On Cannabis
With cannabis becoming legalized across states, and now country borders, power players in the ad industry are hindering growth.
4 Effective Ways to Build a Standout Cannabis Brand
It's easy for your business to get lost in the crowd. Here are some tips on how to help consumers find you.
3 Simple Ways to Mobilize The Power of The Network Effect
We crushed our annual goals in only seven months. And you can, too.
Marketers Are Overcoming Unique Challenges to Build Campaigns for the Nascent Cannabis Industry
There is no other industry in the world transitioning from illegal to legal and none that faces a denser web of regulations.
Using the Power of Influence to Build Your Global Cannabis Brand
Influencers can loosen the shackles that still restrict cannabis marketing.
Building a Solid Foundation for Your Cannabis Brand Is Step One to Success
Establishing a strong brand will guide hard business decisions, attract loyal customers and help you avoid costly mistakes.
Creating Positive Marijuana Awareness Should be Part of Every Cannabis Branding Initiative
Marijuana has been vilified for generations. No branding will succeed if it doesn't challenge dated and unfounded prejudices.
You Can Promote a Cannabis Brand on Social Media but Not Easily
Advertising anything marijuana related is banned on social media but organic strategies are viable and effective.
10 Ways to Maximize Your Time at the Next Cannabis Conference
Know what you want to get out of a conference, and follow up with every person who asked you to stay in touch.
Social Responsibility Is the Heart of the Cannabis Business
In most industries doing good is a choice or perhaps a marketing tactic. In the cannabis business it is what your customers demand.
