Growth Strategies - Page: 3
4 Smart Advertising Strategies During The COVID-19 Crisis
Total global ad spend is down $20 billion from the beginning of the year. Here's how cannabis entrepreneurs can pivot their ad dollars to have the biggest impact.
People Are Adding Cannabis Plants To Their Coronavirus Victory Garden
With some plants and a few tips, you can join those who are making marijuana a part of their home garden.
5 Reasons Podcast Advertising Offers A Unique Opportunity For Cannabis Brands
Podcasting has gone mainstream, with more than half of the U.S. population listening. Here's how cannabis brands can tap into that audience.
You Can't Succeed in the Cannabis Business Without Reliable Business Intelligence
Try Equio, the most trusted intelligence resource in the cannabis industry, risk free for seven days.
You've Heard Of D2C. Here's Why i2c May Be The Better Way for Cannabis Brands To Go
Indirect-to-consumer allows companies to leverage their websites to funnel orders to retailers.
Education Is Key In Marketing Hemp Oil And CBD For Pets. Here's Why.
Informing pet owners of the endocannabinoid system and its benefits is crucial when marketing new hemp oil nutrition products, says Gil Laureiro, CEO and co-founder of SilverLeaf Global.
3 Cannabis Companies' Corporate Social Responsibility Lessons They've Learned From Crisis
The marijuana industry is in a unique position to be of service. But the crisis has also highlighted unexpected challenges.
4 Ways CBD Brands Can Market Responsibly Right Now
CBD already has many proven, researched healing properties, so there is no need to stretch the truth.
4 Convincing Reasons Cultivators Are Choosing LED Technology
The alternative light source can save you money and enhance plant expression.
9 Easy Ways to Save Money In Your Cannabis Business
Struggling to keep your business afloat? Here are some tried-and-true strategies to cut costs and add revenue.
4 Tips for Managing Messaging in the Cannabis Industry
No matter how heated the conversation becomes, never let your company's voice become a whisper in a churning and tricky business.