Growth Strategies - Page: 3

4 Smart Advertising Strategies During The COVID-19 Crisis

Total global ad spend is down $20 billion from the beginning of the year. Here's how cannabis entrepreneurs can pivot their ad dollars to have the biggest impact.

Wesley Cherisien

· 8 min read

People Are Adding Cannabis Plants To Their Coronavirus Victory Garden

With some plants and a few tips, you can join those who are making marijuana a part of their home garden.

dispensaries.com

· 4 min read

5 Reasons Podcast Advertising Offers A Unique Opportunity For Cannabis Brands

Podcasting has gone mainstream, with more than half of the U.S. population listening. Here's how cannabis brands can tap into that audience.

April Pride and Ellen Scanlon

· 5 min read

You Can't Succeed in the Cannabis Business Without Reliable Business Intelligence

Try Equio, the most trusted intelligence resource in the cannabis industry, risk free for seven days.

Entrepreneur Deals

· 4 min read

You've Heard Of D2C. Here's Why i2c May Be The Better Way for Cannabis Brands To Go

Indirect-to-consumer allows companies to leverage their websites to funnel orders to retailers.

Brian Geddes

· 3 min read

Education Is Key In Marketing Hemp Oil And CBD For Pets. Here's Why.

Informing pet owners of the endocannabinoid system and its benefits is crucial when marketing new hemp oil nutrition products, says Gil Laureiro, CEO and co-founder of SilverLeaf Global.

Tess Woods

· 5 min read

3 Cannabis Companies' Corporate Social Responsibility Lessons They've Learned From Crisis

The marijuana industry is in a unique position to be of service. But the crisis has also highlighted unexpected challenges.

Drew Penner and Emily Clapp

· 9 min read

4 Ways CBD Brands Can Market Responsibly Right Now

CBD already has many proven, researched healing properties, so there is no need to stretch the truth.

Chidike Samuelson

· 7 min read

4 Convincing Reasons Cultivators Are Choosing LED Technology

The alternative light source can save you money and enhance plant expression.

David Cohen

· 6 min read

5 Effective Marketing Tips For Cannabis Brands

These strategies will help your small business stay competitive.

Jared Polites

· 5 min read

9 Easy Ways to Save Money In Your Cannabis Business

Struggling to keep your business afloat? Here are some tried-and-true strategies to cut costs and add revenue.

Carol Greenhouse

· 7 min read

4 Tips for Managing Messaging in the Cannabis Industry

No matter how heated the conversation becomes, never let your company's voice become a whisper in a churning and tricky business.

Peter Daisyme

· 5 min read