Loyalty Programs

Entrepreneurs

Cost and Value of Discounts -- An Entrepreneur's Dilemma

Multiple 3rd party aggregators with their exclusive loyalty programs have a tough task--to make money for themselves, to provide attractive benefits to subscribers, and to ensure the restaurant partners get lucrative business

How Brands Can Use Affiliate Marketing to Increase Their Marketing ROI

Marketing is essential but never cheap, so upping your ROI is the name of the game.

3 Ways to Build the Rewards Program Customers Want

To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.

Why You Should Launch a Loyalty Program in 2018

A loyalty program can benefit your business in many different ways.

Your Customers Owe You Nothing (But You Owe Them Your Loyalty)

Customer loyalty in the current era is a rapidly changing space, with more and more companies building their own tech-driven programs, or leaning on an existing or open platform.

More From This Topic

Startups

Startup Loyyal Uses Blockchain Tech To Keep Customers, Well, Loyal

Loyyal is leveraging blockchain and smart contract technology to create a solution for loyalty programs.
Community building

5 Steps to Creating a Loyalty Building Strategy for Your Business

Building loyalty takes lots of time and patience, but these tips could help streamline the process.
Customer Loyalty

The 5 Emotions That Drive Customer Loyalty

If you want a customer to be loyal to your brand, you need to establish a sense of familiarity.
Customer Loyalty

Chipotle's Loyalty Program Is Broken and Here's Why

Customer loyalty programs for brick-and-mortar businesses offer a great quid pro quo: crucial customer information.
Loyalty Programs

This Hotel Group Will Reward Loyalty Program Members With TSA PreCheck

Carlson Rezidor is the first hotel operator to offer the perk.
Content Marketing

3 Ways for Content Marketers to Encourage Consumer Loyalty

Data proves influencer marketing is the fastest growing type of marketing today.
Mobile Payments

4 Ways Mobile Payments Can Help Your Business Grow

There are more benefits to mobile payments than you might think.
Loyalty Programs

'Starbucks Rewards' and the Failure of Today's Loyalty Programs

A personalized business approach rewards customers and enhances engagement across the customer base.
Streaming

Redbox Close to Launching Its Second Attempt at a Streaming Service

Redbox Digital will offer streams for purchase or rent, as opposed to Netflix's unlimited model.

Entrepreneur Media, Inc. values your privacy. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site (both directly and through our partners). By continuing to use this site, you are agreeing to the use of that data. For more information on our data policies, please visit our Privacy Policy.