Marketing Mistakes

Marketing Mistakes

6 Outdated Marketing Tactics You Need to Leave in the Past (Where They Belong)

Promotional-only social media, paper-based marketing and poorly produced videos are on the "no-no" list. And who can forget that "Domino's Forever" campaign?

6 Top Mistakes New Entrepreneurs Make and What to Do Instead

Every entrepreneurial journey is unique, but the mistakes entrepreneurs make are not.

63% of Indian Customers Prioritize Experience Over Material Benefits (Infographic)

A recent Forrester-Epsilon report highlights that 63% of Indian consumers prefer personalized marketing and are inclined to purchase from brands that provide relevant content and offers

A Marketing Disaster Is a Terrible Thing to Waste: 3 Lessons From Recent Big Brand Fails

Through watching the stumbles of national brands, smaller businesses can learn what to do -- and not do -- to move up to the next level.

3 Marketing Mistakes That Kill Tech Startups

You'll never reach unicorn status if you make one of these mistakes.

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Bad Social Media Never Dies. What Do You Do When It Happens to You?

After that Pepsi ad, a Twitter user joked, darkly, that Kendall Jenner was on a charter flight to Syria, with a can of Pepsi in hand.
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In some cases, it is better to ensure whatever money is left is used prudently for orderly shutdown. Employees are given full notice, severance pay disbursed as per agreement.
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11 Disturbingly Offensive Ads That Landed Big Brands in Trouble

Ikea displayed a photograph of a young boy with his finger under his nose as a "pretend mustache" -- reminding customers of Adolf Hitler.
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4 Top Mistakes Your Brand May Be Making When It Markets to Small Businesses

Remember what day-to-day concerns your target small company customer has, and fit your product to that concern.
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Are You Making Any of These 6 Marketing Mistakes?

For instance, ever realize how ineffective broadcasting your message is these days?
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Use content marketing as a device to associate with your audience rather than selling them your products or services.
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6 Common Marketing Mistakes Made By Emerging Startups

To complete tasks quickly and efficiently.