Marketing Strategies

Cannabusiness

Cannabis Legalization In One State Does Not Lead To Higher Crime In Neighbor States

When a state legalizes marijuana, it doesn't lead to higher crime in neighboring states, a new study finds. Yet another marijuana myth is buried.

Democrats Keep Cannabis Legalization Out of 2020 Platform

Members of the Democratic National Committee rejected an amendment to the platform that called for legalization by a 105-60 vote.

Why We Spend Over $150K Per Month On Radio Ads

Cannabis entrepreneurs need to see the big picture instead of just focusing on tracking every click and conversion from each ad.

Medical Marijuana Just One Step Away From Making Ballot In Nebraska

Heartland voters may get the chance to decide on medical marijuana after an organization gathered more signatures than needed to put legalization on the ballot.

How Did Oklahoma Become The Country's Hottest Cannabis Market?

"It would blow your mind, how many dispensaries there are just in this town. Every other building is a dispensary," says Daniel Lewis, CEO of the Cowboy Cup. "How those guys are all making money, I don't know."

More From This Topic

Cannabusiness

As More Brands Enter Cannabis, Retailers Charge 'Pay-to-Play' Fees For Shelf Space

Known as slotting fees, the practice requires brands to pay anywhere from $500 to $15,000 a month for premium space on cannabis retailers' shelves.
Marketing Strategies

HBO Max Partners With Kanha Cannabis Gummies For New Show 'Close Enough'

Cannabis and HBO go hand-in-hand. A new edibles line from Kanha is inspired by the "moods" of characters on its newest animated series "Close Enough."
Marketing Strategies

5 Effective Marketing Tips For Cannabis Brands

These strategies will help your small business stay competitive.
Cannabusiness

The Hottest Cannabis Brands Of The Week (4/11 - 4/17)

Which cannabis companies are making the biggest impact on social media, earned media, and website marketing? Data from Pioneer Intelligence breaks it down for you each week.
Marketing Strategies

Is Cannabis Legalization Finally Easing Into The South?

125 million Americans in the Southern United States don't have access to adult-use cannabis. But sentiment is changing.
Marketing Strategies

CEO of America's Largest Beer Import Brand Talks Cannabis Investment

The growth over the years has been "fantastic," but the Modelo brand is barely "scratching the surface."
Social Media Marketing

4 Tactics for Discretely Marketing Your Cannabis Brand on Instagram

The anti-cannabis bias on social media platforms is infuriating but you need to calm down and learn to work around them.
Pivots

The Emerald Triangle's Brutal Pivot From Black Market to Legal

Growers no longer have to hide their crop from cops in helicopters, which was the one real advantage the Emerald Triangle had for growing weed.
Marketing Strategies

7 Tips for Making the Switch From Just Marketing to Cannabis Marketer

There's a big demand in the cannabis industry for marketers who can make the adjustment.
Marketing Strategies

These 3 Companies Are Finding Creative Ways to Connect With Their Customers

With all the restrictictions and regulations on cannabis marketing and advertising, what's an entrepreneur to do?