Marketing Strategies

Medical Marijuana Just One Step Away From Making Ballot In Nebraska

Heartland voters may get the chance to decide on medical marijuana after an organization gathered more signatures than needed to put legalization on the ballot.

dispensaries.com

· 3 min read

How Did Oklahoma Become The Country's Hottest Cannabis Market?

"It would blow your mind, how many dispensaries there are just in this town. Every other building is a dispensary," says Daniel Lewis, CEO of the Cowboy Cup. "How those guys are all making money, I don't know."

WeedWeek

· 6 min read

As More Brands Enter Cannabis, Retailers Charge 'Pay-to-Play' Fees For Shelf Space

Known as slotting fees, the practice requires brands to pay anywhere from $500 to $15,000 a month for premium space on cannabis retailers' shelves.

Eli McVey

· 2 min read

HBO Max Partners With Kanha Cannabis Gummies For New Show 'Close Enough'

Cannabis and HBO go hand-in-hand. A new edibles line from Kanha is inspired by the "moods" of characters on its newest animated series "Close Enough."

Green Market Report

· 2 min read

5 Effective Marketing Tips For Cannabis Brands

These strategies will help your small business stay competitive.

Jared Polites

· 5 min read

The Hottest Cannabis Brands Of The Week (4/11 - 4/17)

Which cannabis companies are making the biggest impact on social media, earned media, and website marketing? Data from Pioneer Intelligence breaks it down for you each week.

Pioneer Intelligence

· 1 min read

Is Cannabis Legalization Finally Easing Into The South?

125 million Americans in the Southern United States don't have access to adult-use cannabis. But sentiment is changing.

dispensaries.com

· 4 min read

CEO of America's Largest Beer Import Brand Talks Cannabis Investment

The growth over the years has been "fantastic," but the Modelo brand is barely "scratching the surface."

Jayson Derrick

· 3 min read

4 Tactics for Discretely Marketing Your Cannabis Brand on Instagram

The anti-cannabis bias on social media platforms is infuriating but you need to calm down and learn to work around them.

Layne Schmerin

· 3 min read

The Emerald Triangle's Brutal Pivot From Black Market to Legal

Growers no longer have to hide their crop from cops in helicopters, which was the one real advantage the Emerald Triangle had for growing weed.

Patrick Wagner

· 8 min read

7 Tips for Making the Switch From Just Marketing to Cannabis Marketer

There's a big demand in the cannabis industry for marketers who can make the adjustment.

Rosie Mattio

· 5 min read

These 3 Companies Are Finding Creative Ways to Connect With Their Customers

With all the restrictictions and regulations on cannabis marketing and advertising, what's an entrepreneur to do?

Emily Hois

· 6 min read