Marketing to Seniors

More Seniors Are Using Marijuana and It May Decrease Their Opioid Use

Usage is surging among seniors looking for alternatives to prescription painkillers but research faces many legal barriers.

dispensaries.com

· 3 min read

Seniors Are the Cannabis Market Few Companies Are Targeting

The cannabis industry's fixation on millennials risks overlooking older consumers who have more money to spend and more health issues to address.

Mary Clifton, MD

· 5 min read

4 Reasons Why Seniors Belong at the Top of Your Marketing Persona List

Millennials are a big market, but don't ignore their parents and grandparents.

Maryam Mirnateghi

· 6 min read