Marketing - Page: 6

Should You Push Your Kush?

Push notification are yet another tool to capture the attention of your customers, but they may not be worth it.

Jeffrey Harris

· 3 min read

Stand Tall for Your Values and Your Cannabis Brand Will Stand Out

The market is saturated with good products, which makes authenticity and commitment all the more important to building a brand.

Corey Herscu

· 5 min read

Marketers Are Overcoming Unique Challenges to Build Campaigns for the Nascent Cannabis Industry

There is no other industry in the world transitioning from illegal to legal and none that faces a denser web of regulations.

Rosie Mattio

· 5 min read

Using the Power of Influence to Build Your Global Cannabis Brand

Influencers can loosen the shackles that still restrict cannabis marketing.

David Elias

· 4 min read

Should Your Cannabis Company Hire a Publicist?

Facing challenges marketing their brand, some cannabis companies turn to traditional public relations to get the word out.

Rosie Mattio

· 3 min read

3 Trade-Show Tips for Meeting the Right People and Make a Memorable Impression

Trade shows are a rare opportunity to gather with everybody you need to meet.

Bryan DeHaven

· 4 min read

Why Using Data Is Essential to Your Success

More legal customers means more insight into habits and trends. Don't miss the data boat.

Rosie Mattio

· 3 min read

The Particulars of Marketing Your Cannabis Business: Experts Share Their Secrets

Marketing is never easy but cannabis marketing is uniquely challenging.

Javier Hasse

· 7 min read

9 Cutting-Edge Marijuana Marketing Tactics That Work

Restrictions on cannabis advertising are pushing companies to find creative ways to reach consumers.

Christopher Smith

· 5 min read

5 Building Blocks of a Content Market Strategy Unique to Your Dispensary

Let's face it, you're selling what everyone else is selling. Content strategy is how you persuade people to buy from you.

· 4 min read

3 Ways Cannabis Brands Can Make a Powerful First Impression

Experts say you only have seven seconds to hold a consumer's attention. Here's a good place to start.

Ryan G. Smith

· 4 min read

How To Navigate the Murky Waters of Cannabis Marketing

Getting the word out about your business may be tricky, since many of the traditional marketing and advertising channels aren't yet fully available to the industry. Find out what you can do to spread the word.

Javier Hasse

· 7 min read