Marketing - Page: 7

Using the Power of Influence to Build Your Global Cannabis Brand

Influencers can loosen the shackles that still restrict cannabis marketing.

David Elias

Should Your Cannabis Company Hire a Publicist?

Facing challenges marketing their brand, some cannabis companies turn to traditional public relations to get the word out.

Rosie Mattio

3 Trade-Show Tips for Meeting the Right People and Make a Memorable Impression

Trade shows are a rare opportunity to gather with everybody you need to meet.

Bryan DeHaven

Why Using Data Is Essential to Your Success

More legal customers means more insight into habits and trends. Don't miss the data boat.

Rosie Mattio

The Particulars of Marketing Your Cannabis Business: Experts Share Their Secrets

Marketing is never easy but cannabis marketing is uniquely challenging.

Javier Hasse

9 Cutting-Edge Marijuana Marketing Tactics That Work

Restrictions on cannabis advertising are pushing companies to find creative ways to reach consumers.

5 Building Blocks of a Content Market Strategy Unique to Your Dispensary

Let's face it, you're selling what everyone else is selling. Content strategy is how you persuade people to buy from you.

3 Ways Cannabis Brands Can Make a Powerful First Impression

Experts say you only have seven seconds to hold a consumer's attention. Here's a good place to start.

Ryan G. Smith

How To Navigate the Murky Waters of Cannabis Marketing

Getting the word out about your business may be tricky, since many of the traditional marketing and advertising channels aren't yet fully available to the industry. Find out what you can do to spread the word.

Javier Hasse

Branding Your Business and Crafting Your Story in the Cannabis Industry

Learn the essentials about getting your business ready for its market debut.

Javier Hasse

How My Cannabis Poem Landed on 8 Billboard Charts

A pitch letter to Lin-Manuel Miranda ends up on a hip hop record.

Javier Hasse

6 Questions to Ask Before Naming Your Cannabis Company

Top marketers share how to come up with a winning name plan.

Sari Frances