Personalization

Content Marketing

5 Content Marketing Trends You Need to Know for 2020

Use new content marketing tactics to engage customers.

3 Challenges of Education that Ed-tech is Addressing

Ed-tech is breaking the geographical barriers where students can seek guidance from diverse teachers and instructors worldwide

How to Balance Marketing Automation and Personalization

For any strategy to be effective, it's important to find a balance.

3 Ways Machine Learning Can Help Entrepreneurs

Entrepreneurs who build AI into their business processes will reap the benefits.

What McDonald's Latest Acquisition Means for Marketers

Personalization has long been viewed as the purview of digitally native companies. Now McDonald's will use it to upsell at the counter.

More From This Topic

Marketing

Is Your Brand Tailoring Messages or Stalking Consumers?

Personalized marketing is all the rage, but how can you walk the line between creepy and on point? The answer lies in context, input and choosing the right channel.
gifting

This Singapore-based Startup Has a Not So Ordinary Solution For All Your Gifting Needs

More and more people are recognising the importance of giving the right gift
Time Management

Why Time Is Your Most Important Business Resource

Make a personalized effort to better manage your time to more effectively prioritize your efforts toward what you most want.
Personal Branding

The age of 'Personal Branding'

Smoothing the manner in which you present yourself can make you feel far more in control of how people perceive you, behave with you, and respond to you, and make you far more confident in your interactions with people and the events around you
Gen-Z

Smart Brands Won't Generalize When It Comes to Gen Z

The more you increase the personalization of your marketing, the better your ads will perform. Think ... Oreo cookies.
Coworking

Why is India Riding the Coworking Wave?

We all wonder if coworking as a phenomenon will get the same success in India as in the western world, or is it a fad that will die down with time?
Artificial Intelligence

3 Reasons Why Artificial Intelligence Can Revolutionize Education

Advanced technology can provide reliable and precise answers in just a few seconds at any point in time
Differentiation

Here's How You Differentiate Yourself in a Crowded Market

If there is a business opportunity in offering a product or service, there are people doing it already. But their being first doesn't prevent you from being better.
Online Marketing

Why Your Approach to A/B Testing Is Costing You Sales

If you're not combining your tests with personalization efforts, you're doing it wrong.
The Way We Work

Netflix-Like Recommendations May Be in Store for Workplace Benefits

Employers are competing to attract and retain talent, and some are concluding that one-size-fits-all benefits offerings won't cut it.

Entrepreneur Media, Inc. values your privacy. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site (both directly and through our partners). By continuing to use this site, you are agreeing to the use of that data. For more information on our data policies, please visit our Privacy Policy.