Running a Business

The Complicated Business Of Advertising And Marketing In Cannabis
Marketing

The Complicated Business Of Advertising And Marketing In Cannabis

With restrictive regulations, cannabis entrepreneurs have to be creative and strategic in successfully marketing a brand.
Aaron Silverman | 7 min read
How Vaping Brand Roam Uses Design to Appeal to Women
Brands

How Vaping Brand Roam Uses Design to Appeal to Women

The idea of "wanderlust" guided the company's design and branding.
Nicole Pajer | 3 min read
How Cannabis Company Caliva Survived a Business-Ending Regulation
Cannabis

How Cannabis Company Caliva Survived a Business-Ending Regulation

When a new law limited how companies can deliver cannabis, Caliva just invested more in their delivery service.
Peter Page | 4 min read
5 Best Practices for Retail Staffing in Cannabis
Hiring Employees

5 Best Practices for Retail Staffing in Cannabis

Finding the right employees to elevate your business can be a challenge.
MRR Staff | 7 min read
'I Believe in People Over Profits; I Have Always Paid People Too Much': Olivia Alexander, Founder and CEO of Kush Queen
Running a Business

'I Believe in People Over Profits; I Have Always Paid People Too Much': Olivia Alexander, Founder and CEO of Kush Queen

As one of the industry's top tastemakers, her cannabis wellness and lifestyle products are known for their quality and innovation.
Fotis Georgiadis | 13 min read
Selling Your Cannabis Business? Here's What You Need to Know.
Selling a Business

Selling Your Cannabis Business? Here's What You Need to Know.

When preparing to sell your business, it's important to be realistic and understand how valuations are determined.
John D. Wagner | 9 min read
How to Staff a Cannabis Retail Operation
cannabis retail

How to Staff a Cannabis Retail Operation

Here's an in-depth look at 5 of the key roles a cannabis retailer should fill.
Anne Forkutza | 3 min read
'Developing a Vocabulary That Will Be Understood': The Havas Approach to Cannabis Marketing
Marketing

'Developing a Vocabulary That Will Be Understood': The Havas Approach to Cannabis Marketing

You can learn a lot from the French multinational advertising and PR giant.
Natan Ponieman | 3 min read
'Often, People Get Caught Up in the Noise of the Industry': Sara Gullickson, CEO of Item 9 Labs
Growth Strategies

'Often, People Get Caught Up in the Noise of the Industry': Sara Gullickson, CEO of Item 9 Labs

Sticking to a business plan is especially important in the cannabis space.
Len Giancola | 9 min read
How Enforcable Is Your Non-Compete Clause?
Contracts and Negotiations

How Enforcable Is Your Non-Compete Clause?

Cannabis companies are served well by non-compete clauses -- as long as they stay focused and don't over-reach.
Henry Baskerville | 8 min read
5 Ways Your Company Can Fight Counterfeiting in the Cannabis Industry
Cannabis

5 Ways Your Company Can Fight Counterfeiting in the Cannabis Industry

Counterfeiters can capitalize on your work and position themselves as parasites on your reputation.
Tom Zuber | 5 min read
4 Reasons It's Critical for Cannabis Businesses to Invest in Community Relations
Cannabis

4 Reasons It's Critical for Cannabis Businesses to Invest in Community Relations

To stand out in a crowded marketplace, cannabis businesses need to have their own stories to tell. Investing in community relations can help.
Savannah Bailey | 4 min read
How to Avoid Becoming Another California Cannabis Casualty
Running a Business

How to Avoid Becoming Another California Cannabis Casualty

The cannabis industry is like paying for a wedding. When you put "cannabis" in the name, everything costs more.
Jared Helfant, DDS | 4 min read
SCOTUS Declines to Hear Challenge to Anti-Cannabis Tax Provision
Tax Deductions

SCOTUS Declines to Hear Challenge to Anti-Cannabis Tax Provision

Section 280E was written with to preclude drug dealers from taking business deductions but has used mostly against the legal marijuana industry.
Jeffrey L. Smith | 2 min read
Cannabis Waste Is 'Special Regulated Waste' and That's a Costly Problem for the Industry
operating costs

Cannabis Waste Is 'Special Regulated Waste' and That's a Costly Problem for the Industry

In yet another crazy manifestation of the cannabis stigma, any waste containing THC needs special handling that drives up costs.
Ray Hatch | 5 min read