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Running a Business

Alternative Financing

This Is How to Finance Cannabis Oil Extraction Equipment and Keep All Your Equity

Lenders specialized in financing cannabis processing are an alternative to venture funding that typically costs you equity in your own company.
Marketing Strategies

7 Tips for Making the Switch From Just Marketing to Cannabis Marketer

There's a big demand in the cannabis industry for marketers who can make the adjustment.
Edibles

Meet the Martha Stewart of Edibles

How Nancy Whiteman and Wana Brands became the cannabis industry's leading edibles maker.
Trends

Concentrates, Edibles, or Topicals: Which Business is Best for You?

Sage wisdom from the founder of a leading data and analytics company on the market trends that influence budding startups.
Intellectual Property

Protecting Your IP Is (No Surprise) Even Harder in the Cannabis Business

Asking the federal government for a patent or trademark on anything cannabis related is harder than with ordinary IP.
Retail

Pot Shops Go High-End

The new crop of dispensaries is all about offering a premium shopping experience.
social causes

These Social Justice Weed Warriors Are Making a Difference

From fighting hunger to hiring employees with cannabis-related convictions, these entrepreneurs are using cannabis to promote social good.
Marketing to Seniors

4 Reasons Why Seniors Belong at the Top of Your Marketing Persona List

Millennials are a big market, but don't ignore their parents and grandparents.
Giving Back

Cannabis Companies Generously Support Their Communities But Don't Get to Deduct It From Their Taxes

The same federal rules that make it hard to use a bank like every other legitimate business also forbid taking any of the normal tax deductions.
Growth Strategies

5 Steps for Dispensary Owners Thinking of Partnering With a Franchisor or Licensor

Franchising or licensing are two options for the majority of dispensary owners who lack the resources to grow beyond one location.
Mergers and Acquisitions

Your Cannabis Company Was Acquired. Now What?

Important lessons from a founder who's been there and done that.
High Performance

5 Essential Characteristics of a Cannabis Entrepreneur

The cannabis business isn't for everyone. Do you have what it takes?
CBD

How 7 Brothers Became Pioneers in Hemp-Based CBD

Jessica Abo sits down with the co-founders of Charlotte's Web, a global social enterprise, which recently completed its IPO.
Legal Issues

Is Drug Testing Employees Required in Legal States?

The answer to that question is complicated. Read on to find out how to protect yourself or your company.
Marketing

Should Your Cannabis Company Hire a Publicist?

Facing challenges marketing their brand, some cannabis companies turn to traditional public relations to get the word out.