Spotify

Marketing

Heads Up Music Lovers: YouTube to Create Streaming Music Service

With free on-demand mobile streaming and its own offline mode, YouTube could put Spotify on the defensive.
Technology

Dr. Dre's Beats Electronics Gets $500 Million Investment From Carlyle, Buys Out HTC

Beats dominates the U.S. market for high-end headphones, but it failed to give HTC its groove back, so the Taiwanese smartphone company is pulling the plug on their partnership.
Technology

Music Service Rdio Will Launch Free Version to Compete With Spotify

Three-year-old startup Rdio is partnering with a terrestrial radio station operator to gain new content and grow its audience.
Columnas

Contrata pasión no experiencia

Esta estrategia de recursos humanos facilita sumar talento y obtener resultados a largo plazo.
Technology

15 Billion-Dollar Tech Startups

You might be surprised at some of the companies that have reached the billion-dollar valuation mark.
Consultoría

Se unen Yahoo! y Spotify

El servicio de música de Spotify llegará a los 700 millones de usuarios de Yahoo! Media Network.
Marketing

10 lecciones brillantes de marketing

Estas campañas alcanzaron resultados extraordinarios sin presupuestos millonarios. ¿Cómo? Con ideas sencillas y bien ejecutadas.
Starting a Business

Pandora's Tim Westergren Wants to Make Musicians Respectable

Like many companies, Pandora doesn't just want to make a buck. The company also aims to turn being a musician into a middle-class job.
Marketing

Social Media Breakdown: Spotify

When digital music service Spotify crossed the Atlantic to the U.S., the company leaned heavily on social media to build awareness. Here's a look at what worked for them.