Strategic Planning

Understanding the Need and Relationship of Strategies With Innovation and Change

While there may be differences of opinion on timing, all agree that businesses need a solid strategy to survive the market pressures.  

Krishna Athal

Understand These 3 Things Before Crafting a Growth Strategy

It is essential to know the who, where and why before putting the strategic pen to paper.

Andrea Olson

How to Create a Meaningful Marketing Strategy

Translate business goals into marketing goals, and have fun with marketing strategy.

Kieran Powell

How to Improve the Efficiency of Your Marketing Spend By 40 Percent

Why everyone, even the smallest businesses, needs marketing mix modeling (MMM).

How to Align Your People and Company Goals with the VOS²

When organizations choose to be more transparent about goals, work progress and company values, employees work harder.

Alexander Young

How A Bizarre Deal Jeff Bezos Made 15 Years Ago Inspired Me To Future-Proof My Company

If you're eyeing starting your own side hustle or business -- and want to truly position yourself to take the types of stomach-churning risks that reap tremendous rewards -- you might want to keep this story in mind.

How to Win the Second Half of 2021

This is the half-time game plan for entrepreneurs.

Raul Villacis

5 Ways Your Business Will Benefit From Having a Long-Term Outlook

Entrepreneurs have to consider the long-haul. Research shows that having an eye toward the future will make your business more profitable.

Aytekin Tank

Free Webinar: How to Future-Proof Your Business and Prepare for the New 'Normal'

Learn how to anticipate expectations going forward and understand the tools and resources needed to reimagine operations.

Five Ways To Push Your Hospitality Or Events Business Ahead (Even In Our Current Circumstances)

A couple of tips on how to keep your restaurant or events business afloat in the wake of the coronavirus pandemic.

Rabih Mokbel

How to Survive the Crisis: 7 Steps to Turn Your Business into a Social Enterprise

Customers now demand social responsibility and this is no time to disappoint. Learn how to survive the crisis by being strategic and sustainable.

Jessica Lohmann

How to Fall in Love With Strategic Planning

Relevancy testing and a close eye on the competition can stimulate this essential process.

Joni Fedders