Strategy

Expert Speak

How Design Wise Thinking Works in Favour of a Company?

Design thinking or disciplined thinking brings focus when strategizing, which in many cases are rare.
Funding

This Fund House Is Bullish On Consumer Centric Businesses

The company's portfolio includes companies like WOW! Momos, Bikaji, Capital Trust, Kama Ayurveda, Cera, V2Retail, and Stylam
GoPro

GoPro Gives Up on Drones

After another rough round of financial reports, the company gives up on the Karma drone.
Brand Awareness

How to Build Brand Awareness For A Product Using Social Media

Instagram and Facebook ads can help you target the right set of audience, and result in focused conversions and are extremely cost-efficient
Business

#10 Ways to Use Design Thinking for Driving Business

Design thinking drives innovation & creates more opportunities for everyone to contribute effectively
SEO Tips

#5 Tips to Help Boost your Website's SEO Ranking

An SEO optimised page must have a URL of a suitable length, an ideal URL for SEO is usually around 40-60 characters long
Business Ideas

Use This Technique to Find #10 Profitable Business Ideas in 15 Minutes

Building a business weaved to your unique abilities virtually guarantees you're going to LOVE what you do
Content Marketing

Content Marketing – An Invincible Sword Made Of Valyrian Steel

Content marketing as we see it today is like the Valyrian steel that is needed to kill the white walkers (the other brands).
indian education

Why Indian Institutions Need Education Consulting Firms Now

Indian institutions are fast catching up with foreign institutions and global best practices but there are a few challenges that still need to be addressed
Chatbots

#5 Biggest Myths Holding Back Your Chatbots' Strategy

Well, most of us presume that anything new is apparently vulnerable; however, be mindful that Chatbots hold over 50 years of history
Startup Financing

#5 Strategies This Refurbishing Goods Startup Followed to Raise Funds

The company saw refurbish industry as an opportunity but did not venture out without a litmus test
Video

#3 Ways to Get Your Video Content Strategy Right

Video platforms would want to look at embracing the trend and adopt an anytime, anywhere form of content creation ideology.
Poker

#5 Things An Entrepreneur can Learn from Poker

Like entrepreneurs, poker players share a relationship with risk. They measure and play according to the foreseeable risk
Legacy

This 108-yr-old Jewellery Brand Continues to Wow Mumbaikers with its Glam & Glitter

The INR 900-crore company aptly boasts of its tryst with royalty for impressing Queen Elizabeth with its intricate designs
dying company

How to Save a Failing Company

Investing a lot of money in right marketing tactics can give you expected ROI

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