Strategy

Legacy

This 108-yr-old Jewellery Brand Continues to Wow Mumbaikers with its Glam & Glitter

The INR 900-crore company aptly boasts of its tryst with royalty for impressing Queen Elizabeth with its intricate designs
dying company

How to Save a Failing Company

Investing a lot of money in right marketing tactics can give you expected ROI
Mobile Marketing

Apps And Tools To Perk Up Your Mobile Marketing

Mobile app is like your shadow follows you anywhere everywhere, anytime or let's say each and every time
Investors

This Venture Fund Wants to be a Founder's Thought Partner

"We have got a deep range of experiences and networks that can be useful for entrepreneurs, when it comes to strategy-building"
Sony

Sony's Turnaround Strategy Is Working

Five years ago, CEO Kaz Hirai wanted Sony to be a leader in imaging and games, now he got his wish.
M&A

Bolt-On Way To Scale

Acquisition strategies for an acquirer company are broadly twofold – one, shaking hands with a competitor, directly or indirectly, and two, with companies that have a product or service or technology or intellectual property.
innovation officer

Why Companies Need Innovation Officers?

"Communication is Innovation because without good communication it's just a bunch of ideas."
Change

#2 Simple and Practical Ways to Bring Change to Your Business

Reading books is one of the best investments you can make in your professional career
Digital Marketing

Why Digital Marketing Is Important For Your Start-Up

Design your website in a mobile-friendly format and formulate a strategy that will help you reach out to your customers on their handhelds
Legacy

How this 100-year-old Legacy Brand Was Revived by these New-age Entrepreneurs

"The dairy as a sector is booming in India and abroad. We wanted to do a business, which had the ability to scale globally."
Clothing Business

How These Bright Minds are Tailoring New Ideas Into a Century-old Business

They even introduced the concept of 3D-body scanning back in 2002
Strategy

4 Mental Tactics to Increase Your Odds of Staying Alive, According to This Green Beret

Here's what a former Special Forces leader tells himself every morning to be ready for anything.
Growth Strategies

How to Effectively Measure Strategic Initiatives

Follow this expert advice for laying out a game plan for any project or initiative that will help you evaluate it before, during and after the project is complete.
Business Strategies

An Idea That Works: "Take Your Small Business Idea Global"

To acquire the desired revenue growth, entrepreneurs should try buying and selling goods and services in the global market.
Marketing

Sourcing New Clients? Decide On A Marketing Strategy First

The list of marketing strategies and options can seem endless, from things like advertising, search engine optimization, telemarketing, social media, trade shows, content, and networking events to name a few.