Viral Marketing

Growth Strategies

Why It's Smart to Focus on Strategic Growth Instead of Going Viral

Sure, seeing your stories and videos go viral is exciting, but it's not a long-term solution.

How to Plan a Viral Marketing Campaign

Social-media maven Denis Piszczek helps break down the ins and outs.

Kanye West Is Hard to Ignore. Here's What You Can Learn From His Antics.

Regardless of what anyone says, Kanye is taking his controversial opinions to the bank.

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Viral Marketing

El Globo cumple el sueño del pequeño que festejó cumpleaños de conchas

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Getting Mentioned by a Media Site Isn't Enough to Go Viral. You Need to Do This, Too.

Follow these steps to transform your public relations efforts into a viral sensation.
Video Marketing

How to Create Socially Aware Video Content Without Coming Across as Fake

Make sure your video goes viral for the right reasons.
Viral Marketing

Brooklyn Pizzeria Nails Viral Marketing With Its Safe, Edible Take on the Tide Pod Challenge

Vinnie's Pizzeria jumped quickly on the disturbing trend and came out with PIEd Pods.
Marketing Strategies

11 Supernatural Ways 'Stranger Things' Has Turned Marketing Upside Down

The Netflix show has managed to engage audiences far beyond their TV screens.
Social Media Marketing

4 Powerful Lessons My Facebook Prank Taught Me About The Power Of Social Media Marketing

Posting a pretend wedding photo prompted an avalanche of response and showed just how fast you can spread the word online.
McDonald's

The Brilliance of McDonald's Szechuan Sauce 'Fiasco'

Admit it -- now you want to try some, too.
Social Media

10 Secrets to Going Viral on Social Media

Focus on creating content that is timely and that generates engagement.
Content Strategy

Seriously, Please Stop Trying to 'Go Viral' on LinkedIn

Everyone wants to go 'viral,' but nobody wants to put in the work.