Subscribe to Entrepreneur for $5
Subscribe

Are You an Investor? Get Ready for the 'Going Public' Series.

A groundbreaking interactive series featuring companies that are letting viewers Click-to-Invest while they watch.

By
You're reading Entrepreneur United States, an international franchise of Entrepreneur Media.

When a company goes public, the average investor generally can’t invest before the company makes an IPO. That’s often reserved for institutional investors or angels, or the people who invest through institutions like VCs — leaving the everyday American to invest afterwards. But that’s about to change — thanks to the regulations behind a groundbreaking new show debuting on Entrepreneur.com Fall 2021. Watch the world premiere trailer by clicking here!

Going Public® is the first interactive series where viewers can Click-to-Invest in featured deals while they watch. This series follows the stories of entrepreneurs on their capital raising journey as they launch their public offerings. Combining elements of popular show formats like Shark Tank and American Idol, the viewer can now play an active role by deciding whether to invest while they watch.

The companies featured on Going Public will actually launch live investment campaigns and give viewers access to the deals. This means that if you watch the show and believe in one of the entrepreneurs you see, you can participate in their public offering. Regulation A offerings are public offerings, made in accordance with an exemption from SEC registration. Securities offered this way aren't publicly-traded securities, though, which means investors will not be able to sell them on a stock exchange and may have to hold them for a long period. The companies making Regulation A offerings may never become publicly-traded companies.

More About the Show

Going Public is the brainchild of Todd M. Goldberg and Darren Marble, co-founders of Crush Capital, Inc., a pioneering new entertainment company operating at the intersection of fintech and capital markets. The show is being produced by Emmy-nominated studio INE Entertainment, whose previous reality-show credits include The Biggest Loser and MasterChef.

Companies on the show will utilize a capital raising tool known as Regulation A, made possible by the JOBS Act of 2012. This is what enables regular viewers to invest in their public offerings.

Regulation A+ or “Reg. A+” is a securities registration exemption that allows companies to raise up to $75 million, and market their deal broadly, and permits anyone over the age of 18 globally to legally invest.

Season 1 of Going Public will follow four companies who will be offering real-time investment opportunities to the viewers. That’s one of the reasons we partnered with Entrepreneur.com. The stars of this show are the diverse cast of entrepreneurs themselves. Going Public chronicles their journey as they launch their public offerings to viewers who can now Click-to-Invest, while they watch.

Television viewers aren’t new to interactive shows. From American Idol to Big Brother, where the fate of a contestant or cast member rests with the audience, viewers have enjoyed playing a role in the outcome of these shows. That’s one of the main reasons why you won’t see Going Public on broadcast television. The uniqueness of the real-time opportunity is a key disruptor of this older television format. American Idol pioneered “Text-to-Vote,” and Going Public is pioneering “Click-to-Invest” in this high-caliber, business-entertainment meets capital-markets series.

Who You’ll See

The show’s first season is hosted by Lauren Simmons, the youngest-ever female trader on the floor of the New York Stock Exchange and only the second Black woman to have ever held such a role.

The entrepreneurs featured on the show include TREBEL, whose mission is to bring premium music to five billion consumers for free; PROVEN Skincare, which is revolutionizing skincare with personalization, big data, and AI; Hammitt, an emerging player in the prestige handbag market, and NGT Academy, who aim to be the #1 cyber security training platform. Their mission is to get their students into cyber and network security jobs within months rather than years of traditional education. Each company is attempting to capture a share of extremely competitive industries where there are few dominant players.

Throughout the show, the featured entrepreneurs will meet with mentors who provide them with tough love and priceless leadership advice. These people include Jeff Hoffman, Chair of the Global Entrepreneurship Network (GEN) and Executive Producer of Going Public; Jaime Schmidt of Schmidt Naturals; and Josh Snow of Snow Oral Care.

To watch Going Public, just visit Entrepreneur.com Fall 2021. Watch the world premiere trailer by clicking here!

 

Hammitt Offering Circular here.

PROVEN Offering Circular here.

TREBEL Offering Circular here.

NGT Academy Offering CIrcular here.

https://goingpublic.com/faq#disclosures-tab

Latest

A Drone Just Dropped Free Weed Over Tel Aviv

In a protest to legalize weed in Israel, protestors release bags of cannabis onto the city streets.

Changing How the World Views CBD

The CMO of cbdMD talks about how he uses patience, partnerships and data to grow brand awareness.

WATCH: The Weed Business According To Jim Belushi

The actor opens up about his new TV show Growing Belushi and how cannabis would have saved his brother's life.

There Is A Town In North California Called Weed

And Netflix just named it one of the funniest town names in America.

Watch: DEA Raids Seven Grows In Antelope Valley

In a major crackdown on the illicit market, a multi-agency effort shuts down illegal California grows tied to Mexican drug cartels.

Evolving from Brick and Mortar to Ecommerce

CBD oil company Sunday Scaries's co-founders share the lessons they learned from running a sports bar and how they've applied them to their ecommerce business.

3 Ways To Deal With Face Mask Annoyances

Are you suffering from 'maskne' or glasses fog? These tips may help.

Succession Star Brian Cox Says Cannabis Helps Him Relax

The Golden Globe winner has been using the plant since he was 50.

Exclusive Video: Inside Dixie Brands Partnership with Arizona Iced Tea

CEO Chuck Smith shares details of the deal. Plus, how he grew the company from a "garage operation" to a massive multi-state player.

What You Need to Know to Be Successful in the Cannabis Industry

Jessica Abo sits down with the CEO of Weedmaps to discuss the company's journey and how you can be successful in the cannabis industry.

Exclusive: Why Canopy Growth's Ex-CEO Got Canned and What He's Doing Next (Watch)

Bruce Linton talks candidly about his past and his future. Listen very carefully. This man has crazy knowledge.

Discover Entrepreneur Series

Whether you need advice on how to get your business off the ground or you’re just looking for inspiration, our video series have something for everyone. Browse our library below to find a series that speaks to you and your interests.