Cempasúchil para Día de Muertos: Especial Entrepreneur

Leticia Cruz y Luis Arturo Xolapa nos cuenta la batalla de su familia para atender la oferta y demanda del mercado de la flor de cempasúchil para el Día de Muertos. 

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¿Cómo vender flores de temporada en un año que se ha visto afectado por la pandemia? Como dice nuestro sitio hermano México Desconocido: la flor de cempasúchitl no es sólo un deleite a la vista, sino también uno de los elementos representativos de una tradicional festividad mexicana que cautiva y llama la atención en el mundo entero.

Leticia Cruz y Luis Arturo Xolapa nos cuenta la batalla de su familia para atender la oferta y demanda del mercado de la flor de cempasúchil para el Día de Muertos

En este especial de #NegociosDíaDeMuertos te traemos historias de emprendedores como tú que enfrentan los mismos problemas que todos y cómo lo superan sin trucos mágicos, trabajando día a día, con trabajo real. 

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